Media Analyst

Job not on LinkedIn

🕒 January 6

🔔 Pennsylvania – Remote

🔔 Pennsylvania – Remote

💵 $70k - $85k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

🧐 Analyst

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Gupta Media

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2001

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Gupta Media is a performance marketing agency that specializes in creating data-driven media plans, creative campaigns, and technological implementations to drive growth for various clients, including industry leaders, direct-to-consumer brands, and entertainment entities. The company focuses on delivering measurable results and has a track record of generating significant ROI through innovative marketing strategies that integrate media, creativity, and analytics.

📋 Description

• Plan, build, and optimize campaigns across digital platforms like Facebook Ads, Google Ads, Amazon Ads, and Reddit • Familiarity with platforms like Google Analytics and ability to create custom data models in Excel/Google • Communicating with clients via Zoom, phone, and email on a daily basis • Analyze campaign performance, share key insights, and make recommendations for optimization • Provide insights to help impact and improve team strategy • Stay current on trends in digital marketing, best practices, and emerging products and platforms • Involvement in the training and mentoring of new hires and junior staff

🎯 Requirements

• Bachelor’s degree or higher – Marketing, Advertising, Business, Economics or related field • 2+ years experience in Digital Marketing • Advanced knowledge of Google Ads (Search, Display, Shopping), Facebook Ads, Amazon Ads, Connected TV, Criteo, Reddit and other digital marketing platforms • Analytical expertise • Ability to multi-task and prioritize workload across multiple projects • High level of enthusiasm and professionalism • Curiosity – An important trait in every role on every team within our organization

🏖️ Benefits

• Health insurance • Dental insurance • Vision insurance • Pet insurance • Flexible and Dependent Care Savings Accounts • 401(k) with up to 5% Safe Harbor contributions • Paid time off • Paid family leave • Commuting and wellness stipends • Opportunities for professional development and career growth