Event Marketing Manager

🕒 August 21

🇺🇸 United States – Remote

💵 $72k - $85k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎪 Events

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Boulevard

WebsiteLinkedInAll Job Openings

201 - 500 employees

💼 Consulting

🏥 Healthcare

🏨 Hospitality

Consulting • Healthcare • Hospitality

Boulevard is a leading client experience platform designed for appointment-based, self-care businesses such as medspas, salons, spas, barbershops, and nail salons. With a focus on enhancing customer engagement and business efficiency, Boulevard offers a comprehensive suite of solutions including self-booking, client profiles, loyalty programs, payment systems, and marketing tools. The platform supports over 30,000 self-care professionals by streamlining scheduling, reports, and point-of-sale operations. Boulevard aims to elevate the self-care experience through innovative technology, empowering practitioners and delighting clients alike.

📋 Description

• Manage and/or support day-to-day planning and logistics for assigned trade shows, conferences, sponsored events, and field marketing experiences from sourcing through on-site execution and breakdown • Run on-site execution, including booth or venue setup/breakdown, staffing schedules, registration, speaking engagement logistics, and real-time troubleshooting • Ideate and produce at-event activations, booth experiences, and on-site moments that drive engagement and make Boulevard stand out • Project-manage pre- and post-event campaigns, including invites, email, social, and follow-up • Support lead capture and follow-up workflows with Sales and Marketing Operations • Recommend event and field marketing opportunities based on market observations, past performance, and organizer and attendee conversations • Build and manage project timelines and checklists in Asana • Own pre- and post-event internal communications • Manage budgets, contracts, invoices, and inventory of trade show collateral, signage, swag, and reusable event assets • Track and report event performance, including post-event recaps, leads, pipeline, and ROI • Build relationships with event organizers, vendors, and on-site partners • Represent Boulevard professionally with prospects and customers at events • Travel to support on-site execution, approximately 20-30% of the time, including some weekends

🎯 Requirements

• 3-5 years of experience supporting the logistics and on-site execution of trade shows, conferences, and/or field marketing events, including vendor coordination, contracts, and budgets • Ideally experience in a B2B SaaS, technology, beauty, or wellness company • Genuine pulse on culture and industry trends • Creative instinct to translate trends into memorable, on-brand experiences • Exposure to pre- and post-event marketing campaigns • Experience tracking and reporting on leads, pipeline, and ROI and tying it back to business goals • Strong organizational skills and comfort juggling multiple projects and timelines • Ideally using a project management tool like Asana • Calm under pressure and quick to problem-solve • Comfortable representing Boulevard in person and building relationships with vendors, customers, and prospects • Experience working in a CRM such as Salesforce for lead and data tracking • Curiosity about using AI to work smarter • Willingness to travel approximately 20-30% of the time, including some weekends

🏖️ Benefits

• Variable compensation program eligibility • 401(k) match • Dental insurance • Medical insurance • Vision insurance • Life insurance • Flexible vacation day policy • Fully remote work • Monthly work-from-home stipend • Family planning resources and specialized support programs • Equity • Boulevard Bucks Learning and Development program