Shopper Marketing Coordinator – Contract Role

🕒 May 8

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Kettle & Fire

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2015

🧘 Wellness

🛒 Retail

Food & Beverage • Wellness • Retail

Kettle & Fire is a company that specializes in producing high-quality bone broths and soups. These are made with a focus on health and wellness, using nutritious ingredients that support digestion, joint mobility, immune function, and more. Kettle & Fire offers a variety of bone broths, including beef, chicken, and specialty versions like turmeric ginger chicken broth. The company emphasizes regenerative and sustainable practices in its sourcing and production processes. Their products are available online and in over 10,000 stores nationwide, catering to health-conscious consumers aiming to enhance their wellness through diet.

📋 Description

• Coordinate development and production of in-store POS materials (such as displays, shelf talkers, signage, coupon pads, etc.) • Partner with sales teams to ensure flawless in-store execution at key retail accounts with full scale tracking and reporting • Execute retailer digital campaigns across platforms including Walmart Connect, Roundel, Kroger Precision Marketing, and Instacart — supporting strategy, trafficking, and performance monitoring • Manage and optimize retailer.com content including product pages, imagery, A+ content, and ratings & reviews to maximize digital shelf presence • Build and distribute sell-in decks, one-pagers, and 360 campaign calendars to keep internal sales teams and broker partners informed and equipped • Compile and share campaign performance recaps and key insights with internal stakeholders and external partners in clear, action-oriented formats • Support brand campaign planning by coordinating timelines, consolidating inputs, and ensuring cross-functional alignment with the broader marketing team

🎯 Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field • 2+ years of experience in shopper marketing, brand marketing, or similar field (CPG or food & beverage preferred) • Strong project management and organizational skills with the ability to manage multiple priorities simultaneously • Excellent written and verbal communication skills including strong proficiency in deck building • Proficiency in Microsoft Office Suite, especially PowerPoint and Excel • Fundamental understanding of AI tools such as Claude and ChatGPT • Proactive, self-starter mentality with bias toward action • Exposure to digital retail media, sponsored search, or e-commerce content management • Experience using project management tools (Asana, Monday.com, or similar) • Familiarity with data platforms such as IRI/Nielsen/SPINS • Deep familiarity with AI systems (for deck creation, calendar management, etc)

🏖️ Benefits

• Vacation & Holidays: We offer three weeks of paid vacation each calendar year. Along with vacation, we offer 12 paid holidays each year. • Health insurance: You have the choice to opt-in to the best medical, dental and vision insurance we can get. • Sparks Benefits include Nutrition, Fitness, and Education allowance and resources! • Free product: You need to be able to brag about how awesome Kettle & Fire products are, so team members get free product for their personal use