Portfolio Value Marketing Manager

🕒 May 10

🌽 Illinois, Tennessee, +1 more states – Remote

🌽 Illinois – Remote 🎸 Tennessee – Remote 🤠 Texas – Remote

💵 $125k - $170k / year

⏰ Full Time

🟠 Senior

🔴 Lead

🎡 Marketing

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LivaNova

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

LivaNova PLC is a global medical technology company built on nearly five decades of experience and a relentless commitment to improve the lives of patients around the world. Our advanced technologies and breakthrough treatments provide meaningful solutions for the benefit of patients, healthcare professionals and healthcare systems.

📋 Description

• Develop and lead portfolio‑level marketing strategy and brand management that unites LivaNova’s cardiopulmonary products into a clear, differentiated value proposition for hospital customers. • Define and maintain integrated portfolio value propositions and core messaging that translate individual product benefits into a compelling system‑level story. • Partner with product marketing teams to align product‑specific strategies with overarching portfolio narratives, ensuring consistency without sacrificing depth or differentiation. • Create customer‑facing portfolio tools and content (e.g., value decks, economic narratives, playbooks) tailored to clinical, economic, and executive hospital stakeholders. • Lead development of economic and outcomes‑based storytelling, including total cost of ownership, utilization efficiency, workflow impact, and long‑term value. • Support strategic account and IDN engagements by enabling cross‑product discussions and longer‑term planning conversations that extend beyond single purchasing decisions. • Collaborate with sales, corporate accounts, service, and communication teams as well as outside partners to ensure portfolio value messaging is reflected consistently across commercial strategies, field tools, and customer interactions. • Identify opportunities to strengthen portfolio differentiation, including bundled messaging, coordinated launches, and integrated product positioning. • Personally provide marketing management for all Cardiopulmonary service products • Build and maintain strong relationships with key opinion leaders and emerging thought leaders to influence strategy and stay ahead of market shifts. • Track and analyze market trends, proactively adjusting strategies and communicating insights to guide organizational focus and market opportunity. • Track progress of key initiatives, measure impact, and recommend options for improvement. • Work within LivaNova Ethics and Integrity framework and all industry guidelines to ensure all activities are compliant. • Take ownership of additional tasks and initiatives as needed.

🎯 Requirements

• Demonstrated ability to influence without direct authority, aligning product marketing, sales, communication, and service teams. • Comfortable acting as a connector across teams, ensuring consistency while respecting product‑level depth. • Experience translating complex concepts—such as total cost of ownership, service life, and long‑term value—into clear, compelling narratives. • Work well within teams that are not located within a specific building or geography. • Ability to travel regularly domestically (~25-30%) and internationally (1-2 times/year). • Ability to understand scientific facts and package them into a cohesive communication model for customers and sales personnel. • Strong analytical and financial skills to organize complex information into clear frameworks and business cases. • Excellent project management skills, with demonstrated ability to lead cross functional teams and develop new programs. • Ability to communicate effectively with health care professionals. • Strong interpersonal skills and professional demeanor • Ability to prioritize under pressure and manage multiple tasks simultaneously. • Ability to meet hospital credentialing requirements. • Solid MS Office skills including PowerPoint and Excel

🏖️ Benefits

• Health benefits – Medical, Dental, Vision • Personal and Vacation Time • Retirement & Savings Plan (401K) • Employee Stock Purchase Plan • Training & Education Assistance • Bonus • Referral Program • Service Awards • Employee Recognition Program • Flexible Work Schedules