Marketing Operations Specialist

Job not on LinkedIn

🔥 17 minutes ago

🇬🇧 United Kingdom – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

⚙️ Marketing Operations

🚫👨‍🎓 No degree required

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Logo of Learning Technologies Group plc

Learning Technologies Group plc

5001 - 10000 employees

Founded 2013

📚 Education

🏢 Enterprise

☁️ SaaS

Education • Enterprise • SaaS

Learning Technologies Group plc (LTG) is a market leader in the fast-growing workplace digital learning and talent management market. LTG offers large organisations a new approach to learning and talent in a business world driven by digital transformation. The company is uniquely positioned to capture growth opportunities in a substantial addressable market, providing solutions for recruitment, motivation, and retention of talent across global companies and government sectors.

📋 Description

• Manage the backend creation of marketing automation including lists, forms, automated workflows, HTML email and drip programs using MCAE • Work with MCAE, Salesforce, Zapier, Google Tag Manager, Stripo, and AI platforms including Claude, Gemini and Lovable • Provide frequent, accurate updates to the database to maintain data hygiene • Create marketing reports and dashboards to illustrate impact on demand generation campaigns • Support demand generation activities, such as uploading third-party lists • Provide guidance on maximising available MarTech tools for brand teams • Monitor for issues and populate missing information within the database • Connect systems using integration/middleware tools • Help investigate adoption of new MarTech platforms • Understand each brand's business and go-to-market strategy • Partner with marketers and salespeople across LTG businesses to bring commercial strategies to life

🎯 Requirements

• At least 2 years' previous experience in a marketing operations role • Experience in B2B marketing automation • Previous experience using automation tools such as MCAE (Pardot), HubSpot or Marketo — MCAE experience is a bonus • A basic understanding of HTML and email templates • Previous experience using a CRM such as Salesforce • Excellent verbal and written communication • Previous experience working in a busy marketing team • A strong desire to learn and ability to adapt in an agile environment • Desirable: MCAE/Marketo/HubSpot certified • Desirable: Experience working in SaaS or EdTech • Desirable: Experience of ABM strategies

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