Senior Marketing Executive

Job not on LinkedIn

🔥 0 minutes ago

🇬🇧 United Kingdom – Remote

💵 £30k - £35k / year

⏰ Full Time

🟠 Senior

🎯 Chief Marketing Officer (CMO)

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Newsquest Media Group

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

📱 Media

🛍️ eCommerce

Media • Advertising • eCommerce

Newsquest Media Group is a media company committed to providing authoritative news and digital marketing solutions tailored for local communities. With a diverse portfolio of over 250 local news brands and magazines, they serve 41 million digital users monthly and 7 million print readers weekly. Their dedicated team of journalists and sales professionals focus on fostering community engagement through reliable journalism and effective advertising strategies, ensuring local businesses can thrive through data-driven decisions.

📋 Description

• Create high-quality content across blogs, guides, social media, email campaigns, and landing pages. • Optimise content for SEO and visibility in AI search. • Conduct keyword research, competitor analysis, and content audits to inform SEO strategy. • Apply E-E-A-T principles, keyword strategy, and structured content formats to improve organic performance. • Monitor and optimise SEO performance using SEMrush and other analytics tools. • Manage and update website content in WordPress, ensuring brand consistency and SEO best practices. • Build, execute, and optimise email campaigns, nurture journeys, and newsletters through HubSpot. • Plan, schedule, and manage organic social media content across B2B channels. • Support paid digital campaigns across LinkedIn, Facebook, YouTube, and other platforms to drive lead generation. • Analyse campaign performance, track ROI, manage inbound marketing enquiries, and collaborate with sales on lead follow-up.

🎯 Requirements

• Proven digital marketing experience, ideally within a B2B environment. • Strong copywriting and content creation skills with a focus on SEO and AI search optimisation. • Solid knowledge of on-page SEO, off-page SEO and E-E-A-T best practices. • Experience with SEMrush, HubSpot, WordPress, and marketing analytics platforms. • Skilled in keyword research, competitor analysis, and organic growth strategies. • Ability to create structured, search-friendly content for both traditional and AI-driven search engines. • Experience in email marketing, social media management, and campaign execution. • Strong analytical skills with the ability to interpret performance data and optimise results. • Familiarity with graphic design and video editing tools (Adobe Creative Suite preferred). • Excellent organisation, attention to detail, stakeholder management, and communication skills.

🏖️ Benefits

• Competitive salary • 25 days holiday + bank holidays + your birthday off • Holiday buy scheme for extra flexibility • Structured career progression & ongoing training • Pension plan • Employee Helpline counselling and advice • Perks & discounts including: • Gym membership • Cycle to Work scheme • Eye care • Retail discounts • Team building days & annual volunteer charity day