VP, Growth

Job not on LinkedIn

🔥 1 minute ago

🇪🇺 Europe – Remote

⏰ Full Time

🔴 Lead

📈 Growth Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Nivoda

WebsiteLinkedInAll Job Openings

201 - 500 employees

🛒 Retail

🛍️ eCommerce

🏪 Marketplace

💰 $30M Series B on 2024-05

Retail • eCommerce • Marketplace

Nivoda is an innovative company that offers the world's largest collection of natural diamonds, lab-grown diamonds, and gemstones. They provide retail solutions that make purchasing diamonds as easy as online shopping, offering express delivery and flexible credit terms, with quality control and logistics managed. Nivoda supports retailers with tools to showcase a wide variety of stones, reducing inventory risk while allowing businesses to remain competitive and maintain high margins. Their offerings include in-store and online solutions, such as virtual showrooms and diamond feeds, enabling retailers to instantly expand their product offerings.

📋 Description

• Own Nivoda's marketing strategy end to end, translating company goals into a growth model, channels, programs, and headcount • Build and develop a global marketing team, including hiring, structuring, leveling, systems, briefs, and feedback loops • Own demand generation and pipeline contribution for retailers and suppliers • Build the measurement layer, including attribution, funnel instrumentation, CAC, payback, segmentation, geography, and reporting • Run marketing as a portfolio of experiments, defining leading indicators and reallocating effort based on performance • Own positioning and product marketing across diamonds, gemstones, melee, bridal, finished jewellery, payments, and logistics • Build the category narrative for Nivoda as the operating system for the jewellery industry • Drive lifecycle and retention marketing with Product, including onboarding, activation, reactivation, and share-of-wallet growth • Partner with Sales and Revenue leadership on segmentation, ICP definition, territory support, and sales enablement • Localise go-to-market across the US, UK, India, Europe, and Asia while maintaining brand consistency • Own the marketing budget and justify spend and returns • Represent marketing at leadership and board level • Report directly to the President and sit on the senior leadership team

🎯 Requirements

• Significant experience leading marketing in B2B SMB, selling to owner-operators and small businesses • Track record of building marketing teams and functions from the ground up • Experience as the first or second marketing leader, hiring the team, choosing the stack, and creating the operating model • Deep, hands-on data and growth orientation • Ability to build growth models, instrument funnels, run experiments with statistical discipline, and analyze CAC, payback, conversion by stage, and cohort behavior • Demonstrated ownership of a pipeline or revenue number • Full-stack breadth across performance, content, product marketing, lifecycle, and brand • Experience hiring, managing managers, making difficult people and priority decisions, and operating with founders, CEOs, or boards • Ability to evaluate channels and explain go-to-market decisions • Comfort with ambiguity and a low-hierarchy environment • Excellent written and spoken English • Ability to operate across time zones in a globally distributed team • Nice to have: experience marketing a two-sided marketplace • Nice to have: background in a traditional, offline-heavy industry undergoing digital transformation • Nice to have: experience scaling a company from roughly $10M to $100M+ in GMV or revenue • Nice to have: international go-to-market experience across multiple regions and languages • Nice to have: familiarity with HubSpot, Mixpanel or similar product analytics, and warehouse-backed reporting

🏖️ Benefits

• Flexible working hours and a vibrant company culture • Remote work • Private health insurance • Opportunities for growth and continuous learning • Flexible compensation card (meals, transport, childcare) • Unlimited holiday allowance • The chance to join a company in its exponential expansion phase