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Marketer

🕒 September 18

❄️ Minnesota – Remote

infoinfo

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

Where this job comes from

Posted on NMDP's careers page, not through a job board

First seen by Remote Rocketship September 18

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Logo of NMDP

NMDP

1001 - 5000 employees

Founded 1987

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

NMDP is a nonprofit organization (formerly Be The Match) that operates the national blood stem cell donor registry and coordinates cell therapy to treat blood cancers and other blood disorders. It recruits and registers donors, matches donors to patients, facilitates transplants, provides patient support and financial assistance, conducts and funds clinical research and trials, and leads advocacy and fundraising to expand access to life‑saving cell therapies.

📋 Description

• Develop and execute data-driven B2B marketing initiatives based on product insights and market research • Drive product and service adoption and organizational objectives • Contribute to lead generation by aligning marketing and sales enablement objectives • Provide tools and resources to engage prospects • Build and maintain relationships with internal and external stakeholders, including Community Physicians, Apheresis, Collection, Donor Centers, Cord Blood Banks, and partner organizations • Participate in industry groups, forums, or conferences and act as an NMDP subject matter expert as needed • Collaborate cross-functionally on non-marketing initiatives affecting audience perception • Create annual marketing plans for segmented B2B clients • Collaborate with cross-functional teams to gather insights and secure leadership buy-in • Oversee marketing campaign execution, including content creation, channel management, performance measurement, and reporting • Coordinate with Clinical Operations, Research, IT, and other departments to integrate marketing strategies with organizational goals • Manage relationships with external agencies and partner organizations • Develop measurement tools for real-time performance assessment and plan optimization • Manage budgets for assigned business units and initiatives • Mentor and develop junior team members through coaching and guidance

🎯 Requirements

• Bachelor's degree in marketing or related field • 5+ years of experience in a marketing role • Experience leading cross-functional project teams • Experience managing agencies • Knowledge of modern integrated marketing practices and techniques, including paid, earned, and owned channels • Digital marketing expertise, including SEM/SEO, social media, web, email, and PR/media • Experience with customer relationship management platforms; Salesforce and Pardot preferred • Knowledge of project management principles • Advanced oral and written communication skills • Informal influencing skills • Ability to write strategic briefs and present strategy decks to leadership and teams at all organizational levels • Intermediate computer skills, including Microsoft PowerPoint, Word, and Excel • Ability to represent the team to business partners and leadership with insights and recommendations • Ability to improve processes and customer experience using best practices • Ability to drive change, align teams, and develop a deep understanding of the industry and audience • Experience in a matrixed/multi-department organization preferred • Experience in medical, healthcare, or scientific marketing preferred • Approximately 5% travel preferred

🏖️ Benefits

• Medical benefits • Dental benefits • Vision benefits • Life insurance • Disability benefits • Accident, critical illness, and hospital benefits • Well-being benefits • Legal benefits • Identity theft benefits • Pet benefits • Retirement plan • Paid time off and holidays • Leave benefits • Incentive plans

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