Senior Omni-Channel Manager

🔥 16 hours ago

🇺🇸 United States – Remote

💵 $146.3k - $178.9k / year

⏰ Full Time

🟠 Senior

👔 Manager

👻 Ghost score 0%

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OLLY PBC

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2014

🏥 Healthcare

🍽️ Food & Beverage

🧘 Wellness

💰 Series B on 2016-06

Healthcare • Food & Beverage • Wellness

OLLY PBC is a company that offers a wide range of health and wellness products, including vitamins, supplements, and nutraceuticals. Their product line is designed to support various health needs such as sleep, mood, beauty, women's health, immune support, cognitive health, and more. OLLY products are available in different forms like gummies, softgels, and dissolvable tablets. The company's focus on incorporating beneficial ingredients such as probiotics, omega-3, collagen, and various vitamins highlights their commitment to promoting holistic well-being. OLLY also emphasizes its social impact and sustainability efforts, aligning with their mission to make wellness easy and accessible for everyone.

📋 Description

• Develop and maintain a best-in-class digital footprint on OLLY’s .com/Omni platforms • Develop a holistic strategy to increase overall Omnichannel sales and outperform online competition • Recruit, mentor, and develop the Omni Sr. Associate • Serve as primary contact for Retailer Media, Roundel, WMC, and equivalent agentic advertising platforms • Partner with Sales and Sales Strategy on customer business plans and Digital Commerce goals • Collaborate with Social, Influencer, Consumer Response, Ecom, Growth, Brand Marketing, Creative, and Systems teams • Lead performance marketing strategy and campaigns across Target, Walmart, Instacart, and other customer platforms • Manage a multi-million-dollar budget by setting objectives, conversion signals, and guardrails for AI-driven bidding systems • Verify and audit autonomous campaign decisions against business goals, margin targets, and inventory realities • Build and manage learning agendas, including incrementality testing and first-party data matching • Ensure product data is structured and agent-ready for AI-mediated shopping journeys • Explore full-funnel retail media formats such as video, audio, and CTV • Evaluate emerging AI tools, retailer features, and agentic ad formats; recommend pilots, scaling, or discontinuation

🎯 Requirements

• 7-10 years across Marketing & eCommerce with a focus on paid acquisition at a consumer brand with a .com and brick and mortar presence • Strong people leader who can effectively coach and develop a team • Experience managing and tracking SEM and other ROAS-driven marketing investments • Comfort directing and auditing agentic/AI-driven bidding and campaign systems (e.g. Walmart's Marty), setting objectives and verifying outcomes • Early adopter of next generation technologies, innovation and capabilities • Understanding of methodologies for managing actionable test/learn efforts, including incrementality testing and multi-touch attribution as tracking evolves • Ability to apply data-driven thinking to creative conversations • Highly analytical and data driven, able to elevate key insights to marketing, sales teams, and leadership • Experience managing/implementing new Martech or AI solutions, with working knowledge of how structured product data drives visibility in AI-mediated and agentic shopping journeys • Awareness of full-funnel retail media formats, including video, CTV, in-store, and audio • Highly organized, detail oriented and self-motivated • Comfortable in a data-driven, rapidly evolving AI business environment • Proficient in Excel and other MS Office products • Candidates must be authorized to work in the United States without sponsorship

🏖️ Benefits

• We pay 100% of the premiums for employee-only medical, dental + orthodontics, and vision insurance • 4 weeks PTO + paid holidays + 12 Mental Health Days per year • 100% Paid parental leave, Fertility + Adoption Benefits • Annual Bonus • 401(k) plan with Employer Match • Hybrid Work + Wellness + Cell Phone Stipends • Free product • An opportunity to work with an intelligent, inspiring, and extraordinarily fun team