PPC Specialist, Google Ads

Job not on LinkedIn

🔥 0 minutes ago

🇪🇺 Europe – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

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OnHires

11 - 50 employees

Founded 2020

🎯 Recruiter

👥 HR Tech

🤝 B2B

Recruitment • HR Tech • B2B

OnHires is a global IT recruitment and staffing partner that sources, vets, and places technical and creative talent for fast-growing companies. They provide services including vetted developers, sourcing, executive search, talent mapping, RPO, HR consulting, and flexible hiring models (subscription, pay-per-hire, hourly), with a focus on fast, high-quality hires and scalable talent pipelines.

📋 Description

• Build, launch, and manage Google Ads campaigns across multiple B2C subscription products • Continuously optimize campaigns for key metrics: CAC, CPL, CPA, ROAS, ROMI, LTV • Run structured A/B testing across keywords, ad copy, bidding strategies, and landing pages • Monitor account health, budget pacing, and campaign performance daily • Work closely with the Data Engineer on tracking, attribution, and reporting accuracy • Stay on top of Google Ads policy changes, platform updates, and best practices • Collaborate with the founder on strategy and campaign direction

🎯 Requirements

• Has hands-on experience running and optimizing Google Ads campaigns for B2C digital products • Has experience in B2C SaaS, AI-powered, or consumer subscription businesses • Deeply understands Google Ads account management, compliance, policies, and the platform's unwritten rules • Is comfortable working with data — Excel / Google Sheets / SQL — and making decisions based on performance metrics • Has experience with subscription-based or recurring revenue products, ideally for the US market • Is detail-oriented and enjoys being deep in campaign-level execution • Communicates fluently in English • Experience with Bing Ads • Background in performance-driven companies in the subscription / mobile app space • Experience working closely with data/analytics teams on tracking and attribution

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