Marketing Manager – Animal Health

🕒 May 1

⛰️ Colorado – Remote

⛰️ Colorado – Remote

💵 $85.5k - $114k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Patterson Companies, Inc.

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1877

⚕️ Healthcare Insurance

🤝 B2B

Healthcare Insurance • B2B

Patterson Companies, Inc. is a leading distributor and provider of products, technologies, services, and business solutions for the dental and animal health markets. The company has a comprehensive portfolio and distribution network, supported by a dedicated workforce, aimed at enhancing oral and animal health worldwide. Patterson serves customers across North America and the United Kingdom, offering expertise and support as a trusted partner in these markets.

📋 Description

• Plan, develop (including copywrite) and execute annual and quarterly marketing plans to promote the assigned segment/category • Work closely with the Sales Manager to identify targeted product growth opportunities • Develop relevant messaging and offers to engage these target segments to purchase • Develop customer-facing tools to enable Dolphin’s field-based sales organization to close deals and deliver profitable growth • Work with Multimedia Design Specialist to develop engaging optimized web content to support the customer journey and deliver qualified leads • Assist with process improvement projects to streamline current approaches • Understand target customer pain points and what is valued through voice of customer research • Stay current on market trends, best practices and the competitive landscape, adapting strategies to changing business conditions • Attend external networking/ learning events to ensure awareness of marketing advancements • Manage and develop direct reports • Perform other Marketing Manager duties as assigned

🎯 Requirements

• Bachelor’s Degree in Marketing, Communications or related field • At least 5 years of Marketing/Communications experience required • Understanding of digital and direct marketing tactics (SEO/SEM, email, direct mail) • Proven ability to develop and execute an annual integrated marketing campaign calendar • Experience meeting project deadlines and achieve KPI goals while delivering positive ROI • Appreciation for and understanding of various marketing technologies e.g. marketing automation • Strong communication skills, both verbal and written • Confident, outgoing, detail-oriented self-starter • Curious with a drive to achieve results and develop /sharpen marketing skills • Team player who can function independently and thrives in team collaboration • Ability to prioritize multiple deadlines • Ability to adapt quickly to shifting priorities • Excellent organization and project management skills

🏖️ Benefits

• Full Medical, Dental, and Vision benefits and an integrated Wellness Program • 401(k) Match Retirement Savings Plan • Paid Time Off (PTO) • Holiday Pay & Floating Holidays • Volunteer Time Off (VTO) • Educational Assistance Program • Full Paid Parental and Adoption Leave • LifeWorks (Employee Assistance Program) • Patterson Perks Program