Lifecycle Marketing Manager

Job not on LinkedIn

🔥 44 minutes ago

🌏 Anywhere in the World

💵 $55k - $120k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Pearmill

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2018

🤝 B2B

🛍️ eCommerce

📣 Marketing

B2B • eCommerce • Marketing

Pearmill is a performance marketing agency that focuses on delivering data-driven insights and creative solutions to help clients achieve exponential growth. With a team of experts in paid social and search marketing, Pearmill specializes in optimizing advertising strategies through robust analytics and innovative creative processes. They have a proven track record of managing significant ad spend across multiple platforms, consistently helping clients maximize their return on ad spend (ROAS) and improve overall marketing performance.

📋 Description

• Own monthly email and SMS planning with clients • Build and maintain marketing calendars for launches, promotions, seasonal campaigns, and lifecycle priorities • Lead client meetings to review results and coordinate upcoming work • Develop campaign concepts and recommend offers, product bundles, and A/B tests • Write email and SMS copy, including subject lines, preview text, product messaging, calls to action, and test variations • Build, QA, segment, schedule, and send email and SMS campaigns • Build and maintain customer segments based on purchase history, engagement, product ownership, and lifecycle stage • Audit, build, and optimize automated lifecycle flows • Coordinate localized campaigns and flows across markets • Brief designers and manage feedback and approvals • Run a testing roadmap across messaging, offers, segmentation, cadence, and flows • Maintain list health, consent, suppression rules, and sending practices • Document workflows and build repeatable planning, briefing, QA, and reporting processes

🎯 Requirements

• 4+ years of hands-on experience in email, SMS, or lifecycle marketing • Experience supporting e-commerce brands • Experience owning both strategy and execution • Hands-on experience with Klaviyo or a comparable email and SMS platform • Experience working with Shopify, customer data, segments, and event-based triggers • Strong copywriting skills • Understanding of campaigns and automated flows for conversion, repeat purchases, and retention • Ability to interpret performance data and design useful A/B tests • Organized and detail-oriented • Proactive communication and approval management • Excellent communication and collaboration skills • Bonus: Experience in an agency environment or managing localized email and SMS programs across multiple markets

🏖️ Benefits

• Competitive salary with bonus structure • 99% coverage for health, dental, and vision • Distributed, remote, and global culture • Unlimited vacation with 3-weeks required vacation • Unlimited mental health or physical health leave • Remote work budget • Monthly physical activity budget • 16 weeks of fully paid parental leave • Stipend for laptop and other home office equipment • Indoor plant budget • Annual company-wide retreat • Yearly stipend for books, seminars, courses, and coaches • Matching for charitable donations • Twice-annual performance bonus • Annual salary reviews