Pearson VUE
1001 - 5000 employees
Founded 1994
💼 Consulting
🏥 Healthcare
📦 Logistics
Consulting • Healthcare • Logistics
Pearson VUE is a global leader in computer-based testing, providing a wide range of credentialing and certification exams for various industries. They support test-takers and test owners by offering resources, scheduling options, and accommodations to ensure equitable access to testing. Their mission is to empower candidates and enrich communities through the delivery of high-stakes exams that validate professional skills and knowledge, contributing to career advancement and industry standards.
Advanced Specialist, Geo Marketing
Job not on LinkedIn
🕒 6 days ago
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Pearson VUE
1001 - 5000 employees
Founded 1994
💼 Consulting
🏥 Healthcare
📦 Logistics
Consulting • Healthcare • Logistics
Pearson VUE is a global leader in computer-based testing, providing a wide range of credentialing and certification exams for various industries. They support test-takers and test owners by offering resources, scheduling options, and accommodations to ensure equitable access to testing. Their mission is to empower candidates and enrich communities through the delivery of high-stakes exams that validate professional skills and knowledge, contributing to career advancement and industry standards.
📋 Description
• The Advanced Specialist is responsible for turning global and regional marketing strategy into market-ready activation that drives commercial impact for the Higher Education portfolio • Own activation planning and execution for high-priority campaigns, launches, products, segments, or buying moments across assigned scope • Align cross-functional stakeholders across campaign, product marketing, digital, sales, and local market teams to ensure activation lands with clarity and consistency • Develop and evolve sales enablement tools, narratives, and commercial support materials that improve seller readiness across priority markets, products, or campaigns • Lead the planning and delivery of customer-led events, webinars, and engagement programmes aligned to campaign and commercial priorities
🎯 Requirements
• Extensive experience in B2B/ D2C marketing activation, sales enablement, field marketing, or GTM execution in a matrixed organisation • Demonstrated experience delivering campaign activation, product launches, or commercial initiatives across multiple markets or segments • Experience developing customer-facing toolkits • Confidence working with data and insights to iterate content and activation plans • Experience in education, SaaS, or services-led environments is helpful but not essential.
🏖️ Benefits
• This position is eligible to participate in an annual incentive program • Information on benefits offered is here
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