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Portfolio Marketing Manager

Job not on LinkedIn

đŸ”„ 3 minutes ago

🇬🇧 United Kingdom – Remote

⏰ Full Time

🟠 Senior

🔮 Lead

🎡 Marketing

🇬🇧 UK Skilled Worker Visa Sponsor

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PerkinElmer

5001 - 10000 employees

Founded 1938

đŸœïž Food & Beverage

đŸ„ Healthcare

đŸ’Œ Consulting

Food & Beverage ‱ Healthcare ‱ Consulting

PerkinElmer is a global leader in providing analytical and testing solutions for a wide range of industries, including pharmaceuticals, food safety, environmental analysis, and industrial testing. The company offers advanced equipment and consumables, including mass spectrometers, chromatography instruments, and spectroscopy systems. With over 85 years of experience, PerkinElmer is committed to innovation and dedicated to partnering with laboratories worldwide to enhance scientific discovery and ensure product quality and safety. Their services support industries like healthcare, food and beverage, environmental testing, and industrial applications, helping clients meet compliance and quality standards.

📋 Description

‱ Lead and manage a team of four Portfolio Marketing Managers ‱ Conduct regular 1:1s, set performance objectives, provide developmental feedback, and manage workload and priorities ‱ Review and approve significant team outputs for technical accuracy and commercial effectiveness ‱ Manage team capacity and escalate bandwidth constraints to the VP Marketing ‱ Identify skills gaps and build development plans ‱ Recruit and onboard Portfolio Marketing Managers as needed ‱ Maintain and enforce content and brand standards across the Analytical Instruments portfolio ‱ Establish content production processes, review workflows, approval chains, and version control practices ‱ Set standards for product brochures, application notes, email campaigns, social media, and event materials ‱ Manage external creative agencies, copywriters, and production vendors ‱ Set campaign operating models, planning templates, channel playbooks, and performance reporting formats ‱ Define commercial marketing deliverables and quality gates for product launches ‱ Establish enablement standards for Regional Commercial Marketing Managers and the sales organization ‱ Monitor campaign performance standards and feed effective practices into playbooks ‱ Coordinate content and campaign activity across four product lines ‱ Maintain the campaign and content calendar and provide visibility to senior marketing and product line stakeholders ‱ Serve as the escalation point for conflicting priorities and urgent requests ‱ Continue carrying a personal portfolio of content and campaign work ‱ Own high-complexity or high-visibility deliverables such as flagship launch campaigns, executive presentations, and cross-portfolio campaign frameworks

🎯 Requirements

‱ 8+ years of experience in B2B marketing communications, product marketing, or content marketing ‱ Demonstrated first-line people management experience with a team of 3+ people ‱ Strong portfolio of B2B marketing communications work, including product launch campaigns, application content, demand generation, and digital marketing, with demonstrated commercial impact ‱ Excellent written communication skills in English, with the ability to write and edit across multiple content types and technical complexity levels ‱ Experience managing external creative agencies and production vendors ‱ Organised, process-oriented, and able to manage multiple concurrent projects ‱ Scientific background (BSc or higher in Chemistry, Biology, Physics, or a related discipline) preferred ‱ Experience in analytical instrumentation or life sciences marketing preferred ‱ Proficiency with marketing automation platforms such as HubSpot or Marketo and commercial content management systems preferred ‱ Track record of improving team output quality and throughput through process improvement preferred

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