Affiliate Performance Specialist – CRO

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October 5

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Revpanda Group

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B2B • B2C • Gaming

Revpanda Group is a specialized iGaming agency that offers a broad suite of digital marketing services tailored for the iGaming industry. They focus on helping brands acquire and retain players through advanced SEO, content marketing, and brand protection services. With a strong emphasis on data-driven strategies and industry insights, Revpanda Group connects high-quality traffic with leading iGaming brands, driving substantial growth and success. The company prides itself on being a trusted partner in the iGaming space, delivering compliant and targeted marketing solutions. Their services include multilingual copywriting, link building, web design and development, graphic design, digital PR, and more, all designed to enhance online presence and conversion rates for their clients.

51 - 200 employees

Founded 2024

🤝 B2B

👥 B2C

🎮 Gaming

📋 Description

• Monitor and improve conversion funnels across all geos and brands, especially registration → First Time Deposit (FTD). • Ensure correct casino listings on the right country pages: correct bonuses/promos, licensing, localization, country-specific requirements. • Use tools like Google Search Console (GSC), Ahrefs, internal Aggregator, Voluum to analyse traffic, SEO, conversion, and affiliate performance metrics. • Identify oversold or underperforming geos (countries) and propose redistribution of traffic, portfolio adjustments, or new brand onboarding, with actionable fixes. • Conduct brand audits: evaluate brand/platform performance (conversion, retention, regulatory compliance, payment methods etc.). • Collaborate with Sales, Site Managers, SEO / Content, and Product teams to implement changes, tests, and optimizations. • Design and run A/B tests and multivariate tests on landing pages, flows, offers, creatives to increase conversion. • Continuously monitor performance, prepare reporting dashboards, track KPI trends, and deliver insights and recommendations to increase revenue and reduce waste. • Ensure compliance with geo-specific laws, advertising policies, licensing requirements etc.

🎯 Requirements

• Experience in iGaming / Casino / Affiliate marketing landscapes, with understanding of tier-1, tier-2, tier-3 geos. • Proficient in Voluum or similar affiliate tracking tools; Google Search Console; Ahrefs (or equivalent SEO tools); good grasp of site analytics (GA4 or similar). • Experience running A/B tests, multivariate testing; identifying funnel leakages; UX / CRO best practices. • Ability to understand different casino platforms (payment methods, KYC, geo restrictions), merchant / brand requirements. • Ensuring listings are correct, copy is localized, promotions are accurate, licensing information is displayed, etc. • Able to convey insights, work with content, design, product, operations, etc. • Comfortable diving into data, spotting anomalies, coming up with hypotheses and testing them.

🏖️ Benefits

• Diverse career growth opportunities • Friendly and supportive colleagues • Highly competitive salary and bonuses • Performance-related bonuses • "Refer a friend" bonus • Possibility of successfully managing work-life balance • Advanced benefits package (public holidays, additional days off, etc). • Paid trainings and work-related courses