Senior Affiliate Creator Marketing Manager, Consultant

Job not on LinkedIn

September 6

🤠 Texas – Remote

Although this job is listed in Texas, this company may be open to hiring remote in other states.

⏳ Contract/Temporary

🟠 Senior

🪙 Affiliate Manager

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Right Side Up

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Marketing • B2B • eCommerce

Right Side Up is a strategic marketing growth agency offering tailored solutions and marketing expertise for companies across different stages of business growth, including early stage startups, high-growth companies, and enterprise organizations. The company specializes in a diverse range of marketing services such as growth and marketing strategy, paid social and search, B2B advertising, affiliate marketing, SEO, lifecycle marketing, content marketing, influencer marketing, and more. Right Side Up sets itself apart by providing flexible agency teams, freelancers, and full-time employees tailored to meet the specific needs of their clients, ensuring rapid talent turnaround and no long-term contract commitments. Their innovative approach leverages deep marketing experience and proprietary technology to deliver impactful and customized growth strategies.

51 - 200 employees

🤝 B2B

🛍️ eCommerce

📋 Description

• Own the day-to-day management of client relationships, providing proactive communication, documentation, guidance, and expertise to client stakeholders. • Develop and execute full-funnel influencer strategies that align with client goals, whether driving awareness or conversions. • Provide full-service, end-to-end creator program management, including recruitment, gifting, contract development, negotiation, activation, and performance optimization. • Source, vet, and activate creators across various platforms, including TikTok, Meta, YouTube, Substack, etc., that align with the brand’s voice and target audiences. • Negotiate deliverables, usage rights, and compensation models with creators, striking a balance between performance goals and budget efficiency. • Partner with clients and creators on whitelisting and paid amplification campaigns, ensuring creative assets and targeting strategies maximize performance. • Build and execute compensation strategies using flat fee, CPA, or hybrid models, optimizing for performance while aligning with creator expectations and client ROI goals. • Collaborate with creators on content planning, briefs, and approvals to ensure brand consistency while maintaining creator authenticity. • Manage client budgets across campaigns, with a focus on ROI, CAC, and LTV contribution. • Provide ongoing campaign reporting and insights, highlighting creative performance, content engagement, conversion trends, and new opportunities.

🎯 Requirements

• 5+ years of hands-on experience managing influencer programs with proven success in driving measurable business outcomes. • Strong understanding of influencer platforms, content formats, and creator compensation models (flat fee, affiliate commission, gifting, hybrid). • Excellent communication skills; comfortable building relationships with creators, presenting to clients, and translating campaign results into actionable insights. • An analytical mindset and ability to use data to optimize creator selection, content formats, and campaign performance. • Ability to balance strategy and execution, moving fluidly from sourcing and negotiating with creators to reporting and scaling campaigns. • A natural relationship-builder with a network of creators, agencies, and platform contacts. • Experience in some of our core verticals, such as Retail, Health & Wellness, CPG, B2B/Prosumer, FinTech, Subscription & Services. • Experience running campaigns on TikTok Shop, Amazon Associates/Creator Connections, LTK, and ShopMy. • Background in affiliate marketing and/or solid understanding of how other marketing channels can work together to fuel growth. • Availability ranging from 10 to 40 hours per week (consultant roles).