Affiliate Manager

November 12

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

🗽 New York – Remote

Although this job is listed in New York, this company may be open to hiring remote in other states.

+2 more states

🏄 California – Remote 🗽 New York – Remote 🦀 Maryland – Remote ☕ Washington – Remote

💵 $65k - $85k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🪙 Affiliate Manager

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Rush Street Interactive

WebsiteLinkedInAll Job Openings

Gambling • Gaming • Entertainment

Rush Street Interactive is a leading company in the online gaming industry, specialising in online casinos and sports betting. Known for building highly recognizable and approachable brands like BetRivers, RushBet, and PlaySugarHouse, the company offers player-centric online casino and sportsbook experiences in North America and Latin America. With a focus on innovation and customer retention, Rush Street Interactive strives to deliver engaging, real-money gaming products, and memorable entertainment experiences across various platforms. They are committed to creating user-friendly and fair gaming environments while expanding their footprint globally.

501 - 1000 employees

Founded 2012

🎲 Gambling

🎮 Gaming

💰 $160M Post-IPO Equity on 2020-12

📋 Description

• Lead the strategic development, optimization, and growth of RSI’s affiliate marketing programs across all brands and markets. • Identify, recruit, and onboard high-performing affiliate partners across key networks (Income Access, Partnerize, CJ, Impact Radius etc.). • Negotiate commission structures, CPA rates, and hybrid deals to align with LTV, ROI, and profitability goals. • Drive elasticity and incrementality testing to measure true partner value and refine acquisition economics. • Collaborate with internal teams (Brand Marketing, Performance Marketing, Finance, BI, CRM, Legal, Compliance, and Creative) to align affiliate strategy with broader business objectives. • Maintain and expand relationships with top-performing affiliates and networks. • Manage day-to-day partner communication, support, and optimization activities. • Develop scalable processes for affiliate onboarding, creative deployment, and reporting cadence. • Represent RSI at affiliate marketing events, conferences, and trade shows to recruit and nurture partnerships. • Manage and maintain accurate affiliate tracking, attribution, and data integrations using tools such as Income Access and partner APIs. • Collaborate with BI and Marketing Ops to create affiliate performance dashboards and reporting pipelines. • Conduct deep-dive analyses on partner ROI, campaign performance, and customer cohort value to inform ongoing optimizations. • Partner with product and tech teams to support tracking and tagging infrastructure improvements. • Own the forecasting and budget management process for affiliate-driven acquisitions. • Monitor program KPIs including conversion rates, CPAs, ROI, and LTV contribution. • Produce monthly executive summaries and quarterly business reviews highlighting trends, performance drivers, and growth opportunities.

🎯 Requirements

• Bachelor’s degree in Marketing, Business, or related field required. • 3+ years of experience in affiliate marketing, preferably on the advertiser or performance marketing side. • Strong experience managing partnerships with major affiliate networks (CJ, Impact Radius, Income Access, Partnerize, etc.). • Proven analytical ability—comfortable with data interpretation, ROI modeling, elasticity testing, and partner profitability analysis. • Technical fluency in affiliate tracking, attribution systems, and campaign setup. • Proficiency in Microsoft Excel and familiarity with BI tools (Tableau, Power BI, or Looker). • Experience with the following tools and platforms, preferred. • Advertising Platforms (AdTech): Google Ads, Meta (Facebook/Instagram), TikTok Ads, LinkedIn Ads, Bing Ads, preferred. • Measurement & Attribution: AppsFlyer, Income Access, Looker, Snowflake, Google Analytics (GA4), Segment, preferred. • Experience in high-volume, fast-paced digital marketing or e-commerce environments, preferred. • Familiarity with online gaming or entertainment industries, preferred. • Understanding of digital attribution, multi-touch models, and customer lifecycle marketing, preferred. • Able to travel occasionally both domestically and internationally.

🏖️ Benefits

• Discretionary annual company bonus (Eligibility Varies by Role) • 401(k) plan with 100% company match on the first 4% • Comprehensive medical coverage (HSA & FSA plans), dental, and vision insurance • Paid Time Off (Eligibility Varies by Role) • Employee Assistance Program (EAP)