Growth Marketing Manager – Direct Response

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🕒 Maio 30

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4Media Marketing

SiteLinkedInTodas as Vagas

51 - 200 funcionários

📣 Marketing

🛍️ Comércio Eletrônico

Marketing • eCommerce

BAD Marketing é uma agência de marketing ousada e disruptiva, focada em revolucionar o marketing digital por meio de estratégias de crescimento inovadoras. Em parceria com Hemon e 4Media, a BAD Marketing é especializada em escalar marcas, criando conteúdo de alta qualidade, otimizando conversões e aproveitando plataformas como a Amazon. A empresa se destaca em mídia paga (Paid Ads), e-mail marketing, criação de conteúdo, elaboração estratégica de ofertas e construção de funis completos para impulsionar o crescimento e o sucesso dos clientes. A companhia se orgulha de seu compromisso com a transparência, insights orientados por dados e um atendimento centrado no cliente, buscando redefinir o modelo tradicional de agência ao priorizar o sucesso dos clientes atuais em vez de apenas buscar a aquisição de novos.

Descrição

• Own growth across a pod of 5-8 clients in our direct response/info marketing division. • Lead a cross-functional team - managing a media buyer, copywriter, and PM. • Set the strategic direction for each client's marketing - offer positioning, funnel strategy, creative direction, KPIs. • Review performance across accounts and handle judgment calls that require strategic thinking. • Lead client calls with a clear agenda, performance context, and recommendations. • Ensure every client has documented goals and specific KPIs.

🎯 Requisitos

• 5+ years in a marketing role - ideally in direct response, info/coaching, or performance marketing environments where you've owned client outcomes, not just deliverables • Demonstrated experience managing a team - this isn't your first time being responsible for other people's performance • Cross-discipline marketing competency: you don't need to be the best media buyer, copywriter, or funnel builder in the room, but you need to know what good looks like across all of them. • Experience with offer strategy and positioning - pricing, packaging, and understanding what makes an offer convert in the info/coaching space • Clear written and verbal communication - you adapt how you communicate based on who you're talking to. • Experience working in async-first environments • You use AI tools where they actually help - data analysis, research, consolidation - and you understand where they don't.

🏖️ Benefícios

• Comprehensive health, dental, and vision insurance plans (US Residents Only) • PTO • Paid US Holidays • Opportunities for professional development and advancement within the organization. • A collaborative and innovative work environment with a focus on creativity and results.