Senior Analyst I, Marketing

🕒 3 dias atrás

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $125.000 - $145.000 / ano

⏰ Tempo Integral

🟠 Sênior

🎯 Marketing

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Alma

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Na Alma, estamos facilitando o acesso dos consumidores a cuidados de saúde mental de alta qualidade e acessíveis, apoiando os terapeutas na construção de práticas privadas prósperas. Acreditamos que, quando os terapeutas têm melhores recursos, eles podem oferecer um atendimento melhor aos seus clientes. Quando um terapeuta se junta à Alma, ele ganha acesso a um conjunto de ferramentas que não apenas ajudam a gerenciar melhor seus negócios, mas também a cresê-los de forma sustentável e a se desenvolver como profissional. Nossa experiência do consumidor é projetada para capacitar as pessoas em sua busca por cuidados de saúde mental, oferecendo múltiplos caminhos e suporte individualizado, se e quando precisarem. Já arrecadamos US$ 90,5 milhões de investidores incríveis, como Insight Partners, Tusk, Primary, Optum Ventures e First Round, e fomos nomeados uma das Empresas Mais Inovadoras na área da Saúde pela Fast Company em 2020.

Descrição

• Own the strategic roadmap, data architecture, and analytical execution for the Marketing domain. • Take full ownership of the Marketing data reporting layer, mapping out and executing a multi-quarter technical roadmap that aligns cleanly with Alma's growth OKRs. • Design and optimize core Marketing data models within dbt, moving the organization toward an integrated, full-funnel 'source of truth'. • Empower Marketing stakeholders with automated, high-fidelity pacing models and diagnostic tools that reduce manual workflows and accelerate media-spend optimization. • Act as the primary technical liaison between Growth Marketing and Data Engineering, defining the requirements for downstream identity resolution and MarTech API integrations. • Design, build, and maintain enterprise-grade data models in dbt and interactive dashboards in BI tools (Lightdash). • Act as a technical mentor to peer analysts across the data organization. • Drive complex, deep-dive analyses on multi-touch attribution (MTA), marketing mix modeling (MMM), client lifetime value (LTV), and incrementality testing.

🎯 Requisitos

• 4–7 years of experience in strategic data analytics, business intelligence, or analytics engineering, with a proven track record of supporting high-growth Growth or Performance Marketing teams. • Expert-level SQL proficiency alongside advanced, hands-on experience structuring core warehouse schemas using dbt. • Deep expertise in the nuances of digital marketing data ecosystems (e.g., ad platforms, event tracking, lifecycle platforms). • Ability to break down highly complex technical or analytical concepts into structured frameworks and actionable insights for executive and non-technical stakeholders. • Actively leverage and deploy AI-powered tools within daily workflow to maximize technical velocity and automate redundant tasks.

🏖️ Benefícios

• We’re a remote-first company • Health insurance plans through Aetna (medical and dental) and MetLife (vision), including FSA and HSA plans • 401K plan (ADP) • Monthly therapy and wellness stipends • Monthly co-working space membership stipend • Monthly work-from-home stipend • Financial wellness benefits through Northstar • Pet discount program through United Pet Care • Financial perks and rewards through BenefitHub • EAP access through Aetna • One-time home office stipend to set up your home office • Comprehensive parental leave plans • 12 paid holidays and 1 Alma Give Back Day • Flexible PTO