Senior Field Marketing Manager, Flow

🕒 Setembro 25

🏄 California, Colorado, +6 estados a mais – Remoto

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💵 $94.000 - $168.190 / ano

⏰ Tempo Integral

🟠 Sênior

🎯 Marketing

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Autodesk

10.000+ funcionários

Fundada em 1982

🏗️ Construção

🏭 Manufatura

💼 Consultoria

Construction • Manufacturing • Consulting

A Autodesk é líder global em software para designers, engenheiros, construtores e criadores. A empresa oferece um portfólio abrangente de aplicativos de design e engenharia, incluindo produtos populares como AutoCAD, Revit e 3ds Max. Por meio de sua plataforma Design and Make, a Autodesk capacita profissionais de diversos setores a projetar, visualizar e gerenciar projetos com eficiência, fomentando a inovação e a sustentabilidade em arquitetura, engenharia, construção e manufatura.

Descrição

• Own the field marketing plan for Autodesk Flow • Translate sales and business priorities into events, partner activity and digital demand programs • Design and run small, high-touch customer experiences, workshops, roundtables and industry event presence • Run webinars and digital programs, including partner co-hosted formats • Drive qualified traffic into trial and self-serve entry points • Support channel and referral partners as their marketing counterpart at Autodesk • Create partner toolkits, co-marketing assets, event-in-a-box programs, regional customer stories and campaign kits • Manage partner co-marketing plans and accountability for sourced pipeline • Collaborate with the ABM Manager on named-account programs and follow-through • Capture program intelligence to improve targeting, testing and return on investment • Balance named-account work with broader open-net demand • Develop relationships with guilds, associations, practitioner communities and production influencers • Grow a champion and advocacy program that generates referrals and customer stories • Manage multiple concurrent programs end to end, including budgets, timelines, vendors, logistics and stakeholders • Measure and report program impact on engagement, pipeline, opportunity progression and deal size • Use program results and seller feedback to decide what to scale, change or stop

🎯 Requisitos

• 8+ years in B2B marketing, with the majority in field marketing, event marketing or demand generation • Experience marketing to, or working within, the film, television or post-production industry • Demonstrated ownership of in-person programs from strategy through measurement, including small, high-touch formats of roughly 20–50 attendees • Experience working directly with B2B sales teams against shared pipeline or revenue targets • Hands-on proficiency with Salesforce and Marketo, or directly comparable CRM and marketing automation platforms • Ability to build, track and report on own programs independently • Willingness to travel approximately 30% • Willingness to work occasional evenings and weekends around events and productions • Preferred: Experience building a field marketing or go-to-market program from the ground up • Preferred: Experience in partner or channel marketing, including co-marketing programs and partner enablement • Preferred: Experience supporting an account-based marketing motion • Preferred: Experience with community, advocacy, guild or practitioner-influencer programs • Preferred: Experience with product-led or trial-led acquisition motions • Preferred: Experience in B2B software, SaaS or a high-growth technology environment • Preferred: Familiarity with Folloze, Airtable or comparable marketing and project management platforms

🏖️ Benefícios

• Annual cash bonuses may be included • Stock grants may be included • Comprehensive benefits package • Health and financial benefits • Time away benefits • Everyday wellness benefits • In-person onboarding and/or in-person ID verification may be required

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