Senior Marketing Manager – Marketing Strategist

Vaga não está no LinkedIn

🕒 Julho 22

🏄 California, Illinois, +1 estados a mais – Remoto

🏄 California – Remote 🌽 Illinois – Remote 🔔 Pennsylvania – Remote

💵 $100.000 - $120.000 / ano

⏰ Tempo Integral

🟠 Sênior

🎯 Marketing

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Brown & Brown Insurance

SiteLinkedInTodas as Vagas

10.000+ funcionários

Fundada em 1939

💸 Finanças

🛡️ Seguros

Finance • Insurance

A Brown & Brown Insurance é uma das maiores corretoras de seguros independentes do mundo, oferecendo uma gama abrangente de soluções de gerenciamento de riscos. Fundada em 1939, a empresa oferece seguros pessoais e empresariais, benefícios para funcionários e vários programas nacionais. A Brown & Brown está comprometida com a diversidade, inclusão e pertencimento, promovendo uma cultura que valoriza talento e experiência. Com mais de 500 locais, a empresa está bem posicionada para atender às diversas necessidades de seus clientes e está listada na Bolsa de Valores de Nova York sob o símbolo BRO. O foco estratégico da empresa em fusões e aquisições destaca sua estratégia de crescimento disciplinada.

Descrição

• Design, execute, and track email campaigns targeting broker and agency partners; develop content for product spotlights, renewal communications, and market updates. • Manage broker segmentation across individual sales rep and broad distribution list channels; build a feedback loop with sales and underwriting to refine messaging and measure engagement. • Produce and maintain a library of broker-facing assets: quarterly communications, collateral (i.e., monthly Wins of the Month and sell-sheets), partner presentations, claims and loss insights, and process guides. • Support the development of go-to-market content for new product launches, brand updates, and partnership engagement campaigns by translating complex program details into clear, compelling materials. • Audit, clean, and maintain partner and contact records in our CRM, ensuring accuracy of agency/broker data, contact information, and segmentation tags. • Develop and document partner segmentation rules to ensure the right content reaches the right distribution partners. • Identify gaps in partner data and build processes to keep records current.

🎯 Requisitos

• 8+ years of experience in marketing, content, or communications; writing samples required. • Experience with marketing project management platforms (i.e., Wrike), email marketing platforms and CRM tools; Canva and/or Adobe Creative Suite proficiency. • Strong command of Microsoft Office Suite; familiarity with LinkedIn content strategy and B2B social media management. • Ability to read marketing performance data and draw actionable conclusions. • Background in commercial insurance, financial services, B2B professional services, or a similarly complex industry, but it is not a prerequisite. • Experience building insurance broker or agent-facing sales enablement content.

🏖️ Benefícios

• Health Benefits : Medical/Rx, Dental, Vision, Life Insurance, Disability Insurance • Financial Benefits : ESPP; 401k; Student Loan Assistance; Tuition Reimbursement • Mental Health & Wellness : Free Mental Health & Enhanced Advocacy Services • Beyond Benefits : Paid Time Off, Holidays, Preferred Partner Discounts and more.