Retail Media Specialist

🕒 Agosto 1

🌲 Oregon – Remoto

info

💵 $62.000 - $70.000 / ano

⏰ Tempo Integral

🟢 Júnior

🟡 Pleno

🚫👨‍🎓 Sem graduação necessária

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Bob's Red Mill

Bob's Red Mill

501 - 1000 funcionários

Fundada em 1978

🍽️ Alimentos e Bebidas

🛒 Varejo

🛍️ Comércio Eletrônico

Food & Beverage • Retail • eCommerce

Bob's Red Mill é uma produtora e varejista de propriedade dos funcionários que oferece farinhas integrais, aveias, misturas para panificação, cereais, sementes e outros ingredientes alimentares naturais. A empresa enfatiza produtos simples, não transgênicos e especiais (incluindo os sem glúten), fornece receitas e recursos para consumidores, além de vender através de parceiros de varejo e seus próprios canais de e-commerce.

Descrição

• Owns the execution and optimization of assigned retail media search and display campaigns in alignment with business goals and brand strategy for key accounts. • Monitors campaign budgets, pacing and performance to ensure efficiency and effectiveness; recommend adjustments to reach KPIs for assigned retail media. • Works with Retail Media Strategist to analyze results and prepare reporting on assigned retailer search campaigns. • Applies analytical and technical skills to support on-site and off-site display advertising campaigns. • Assists in defining target audiences by interpreting brand and sales data, learning to segment customer groups, and applies targeting criteria across digital platforms. • Monitors and optimize alignment with program objectives. • Works with Retail Marketing Team, Brand Design, Digital Marketing Strategist, Sales and Agency partners to coordinate creative assets for retail marketing campaigns including digital and in-store media to ensure best in class omnichannel experience for consumers. • Collaborates with sales team, brokers and internal team to develop knowledge of key retailer business situations, product performance and tactics to support retailer initiatives. • Contributes to team processes to execute retail marketing campaigns in-store and online to support seasonal campaigns and innovation launches. • Complies with all company policies and procedures and operates all equipment in a safe and food-safe manner. • Complies with Bob’s Red Mill food safety policies and procedures including adherence to FDA regulations, Safe Quality Food (SQF) Standards, and Good Manufacturing Practices (GMPs).

🎯 Requisitos

• 2 or more years of marketing experience • High school diploma or equivalent • Any combination of education and additional years of experience that provides the necessary skills, knowledge, and ability to perform assigned tasks. • Working knowledge of CPG marketing, sales and retail processes and best practices. • Familiarity with retail media platforms such as Criteo, KPM, Walmart Connect, and Instacart. • Analytical and critical thinking skills. • Ability to adapt to changes, problems and shifting priorities. • Experience using Microsoft 365 including Word, Excel, PowerPoint and Outlook. • Effective customer service skills to assist clients, customers, and team members. • Ability to read, understand, and communicate information in English.

🏖️ Benefícios

• Medical, Dental, and Vision Insurance • 401k • Profit Sharing Program • Employee Stock Ownership Program (ESOP) • Paid Holidays & Vacation • Employee Assistance Program – counseling, legal issue support, financial guidance, and more. • Tuition Reimbursement • Childcare Discounts • And MORE!

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