Demand Generation Manager

🕒 Maio 8

🏄 California – Remoto

🏄 California – Remote

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📈 Marketing de Performance

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Canals

SiteLinkedInTodas as Vagas

11 - 50 funcionários

🤖 Inteligência Artificial

🏢 Corporativo

Artificial Intelligence • Enterprise • Distribution

Canals é uma ferramenta impulsionada por IA projetada para aprimorar a eficiência na distribuição e no processamento de pedidos para as equipes de vendas, contabilidade e compras. Ela automatiza tarefas como a entrada de pedidos de venda e o processamento de faturas, transformando e-mails de clientes em cotações e pedidos acionáveis sem a necessidade de modelos. Canals é desenvolvida especificamente para diversos verticais de distribuição, incluindo setores elétricos, hidráulicos, HVAC e industriais, ajudando as equipes a economizar tempo e aumentar a precisão em seus fluxos de trabalho. À medida que os usuários interagem com a plataforma, a IA continua a melhorar seu desempenho e a se adaptar às necessidades específicas do negócio, garantindo um melhor serviço para clientes e fornecedores.

Descrição

• Develop and implement outbound campaigns tied to intent signals, internal initiatives, and lifecycle marketing programs • Plan, launch, and scale paid search and social campaigns to deliver measurable growth and support ABM initiatives • Identify, vet and manage advertising and content syndication opportunities with industry associations and publications that reach our target audience • Evaluate and test emerging platforms and additional channels, such as billboards and direct mail • Set up nurture programs for every stage of the funnel to create and accelerate pipeline • Partner with Sales to ensure seamless land handoff and create templated sequences for outreach and follow-up • Create compelling copy and creative, aligning to established messaging, tailoring based on persona, and personalizing at scale • Build and maintain campaign landing pages • Develop and track a structured testing roadmap across creative, audiences, placements, messaging, and offers • Measure, analyze, and report on campaign performance with a focus on ROI, using insights to iterate and improve results and sharing learnings with the broader team • Manage day-to-day operations of campaigns from start to finish, including budgets, timelines, and deliverables • Manage agencies and outside resources to achieve goals

🎯 Requisitos

• 4+ years of experience in demand generation, growth marketing, or campaign management within B2B SaaS • Demonstrated expertise in multi-channel programs, including email, search, social, display, and retargeting • Proven track record of driving lead and pipeline growth through creative, data-driven campaigns. • Analytical, test-and-learn mindset with a bias for action • Superb writing and communication skills • Self-motivated and proactive - someone who gets things done without hand-holding • Proven ability to work collaboratively in a fast-paced, dynamic environment

🏖️ Benefícios

• Real-world impact: your work improves global supply chains, saving customers time and reducing risk. • Strong engineering culture: we invest in quality and documentation to keep moving fast sustainably. • Remote-first, flexible work environment across North and South America. • Strong product-market fit with tons of customer love. • Talent dense team with diverse backgrounds and experiences.