Director, Partner Marketing Manager

🕒 Junho 3

🏄 California, New York, +1 estados a mais – Remoto

🏄 California – Remote 🗽 New York – Remote ⚔️ Virginia – Remote

💵 $187.300 - $256.500 / ano

⏰ Tempo Integral

🔴 Especialista

🎯 Marketing

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Capital One

SiteLinkedInTodas as Vagas

10.000+ funcionários

🏦 Bancário

💳 Fintech

💸 Finanças

💰 Post-IPO Equity em 2023-05

Banking • Fintech • Finance

A Capital One é uma empresa de serviços financeiros especializada em cartões de crédito, bancos e empréstimos. Comprometida com a inovação, a Capital One combina tecnologia e estratégias baseadas em dados para aprimorar a experiência do cliente e melhorar seus serviços bancários. A empresa também enfatiza a diversidade, inclusão e uma cultura de trabalho colaborativa, enquanto oferece uma ampla gama de oportunidades de emprego em várias áreas, incluindo finanças, tecnologia e atendimento ao cliente.

Descrição

• Build the global partner marketing program to include annual to-partner/thru-partner marketing plans, budgets, and metrics in alignment with revenue objectives. • Shape funding strategies for partner marketing initiatives — including the use of contra revenue, MDF (market development funds), and opex — ensuring alignment with business priorities, ROI targets, and partner performance tiers. • Create processes and identify technologies (e.g., partner portals, marketing automation tools, marketplaces, communities) to support partner marketing, regulatory compliance, and measurement of partner impact. • Drive measurement of ROI for partner ecosystem marketing investments, incentives, programs, and activities. • Work with internal sales, product, and marketing teams to align on priorities and deliver cohesive GTM execution and support partner needs. • Create compelling joint value propositions and messaging, and maintain a library of partner-facing assets, including co-branded pitch decks, one-pagers, email templates, and "battlecards" to help partners sell our solution effectively. • Manage the "Partner Portal" and newsletters to keep our ecosystem informed on product updates, incentives, and new marketing resources.

🎯 Requisitos

• Bachelor’s Degree • At least 6 years of experience in channel partner and alliances marketing • At least 5 years collaborating across diverse business functions (for example: alliances, engineers, architects, resellers, distributors, integrators, cloud service providers, consultants, agents, solution providers) • At least 6 years of experience driving GTM partner ecosystem practices and processes (for example: joint business planning, partner enablement, co-selling, market development funds, partner relationship management) • At least 5 years of experience with indirect marketing processes, deliverables, and tools (for example: SEO, Content Strategy, Case Studies, White papers) • At least 6 years of experience in product marketing or product management for data management, data observability, or technical B2B SaaS company

🏖️ Benefícios

• Health insurance • 401(k) matching • Flexible work hours • Paid time off • Remote work options