Marketing Automation Analyst

🕒 Maio 3

🔔 Pennsylvania – Remoto

🔔 Pennsylvania – Remote

💵 $90.000 - $100.000 / ano

⏰ Tempo Integral

🟢 Júnior

🟡 Pleno

🎯 Marketing

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CLEAResult

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 2003

⚡ Energia

📚 Educação

💰 Private Equity Round em 2013-06

Energy • Environmental Services • Education

CLEAResult é o maior fornecedor da América do Norte de soluções de eficiência energética, transição energética e descarbonização, com o objetivo de reduzir o consumo de energia e promover práticas sustentáveis. Eles oferecem um conjunto abrangente de serviços e tecnologias, incluindo marketplaces de produtos com eficiência energética, rastreamento de emissões de gases de efeito estufa e planejamento estratégico de energia. Sua missão é criar um mundo ambientalmente sustentável, colaborando com concessionárias, governos e empresas privadas para implementar medidas significativas de economia de energia. A CLEAResult também educa e treina indivíduos nas melhores práticas para eficiência energética, apoiando uma transição de energia de fontes produtoras de carbono para fontes energéticas limpas.

Descrição

• Independently create medium-complexity emails in SFMC, including formatting, coding, and adding text, images, and dynamic content. • Deploy medium to high-complexity email campaigns using SFMC. • Develop and execute low-complexity deployment strategies to support campaign goals. • Set up and manage email journeys and triggered email campaigns within SFMC. • Monitor and report on email performance for low to medium complexity accounts. • Analyze campaign results and translate insights into client-facing presentations. • Provide recommendations to improve email campaign performance and support program and revenue goals for low complexity accounts. • Collaborate with cross-functional teams to ensure email marketing aligns with broader marketing strategies.

🎯 Requisitos

• Bachelor’s degree in Marketing, Communications, Business, or a related field. • 2–4 years of hands-on experience in email marketing, preferably within an agency environment. • Strong knowledge and proficiency in Salesforce Marketing Cloud (SFMC) is required. • Experience with HTML/CSS for email formatting and coding. • Strong analytical skills with the ability to interpret data and present actionable insights. • Excellent communication and presentation skills. • Ability to manage multiple projects and meet deadlines in a fast-paced environment. • Familiarity with marketing automation best practices and compliance (e.g., CAN-SPAM). • Knowledge of A/B testing methodologies and personalization strategies. • Preferred Skills: Experience with AMPscript or SQL within SFMC.

🏖️ Benefícios

• Medical, Dental, and Vision Insurance; we also offer a company-paid health care concierge service to help navigate our health plan to make the best decisions for you and yours • 401(k) with company match • Paid vacation, sick, personal and parental leave time • Paid Volunteer Time: giving back to our communities is important to us • Employee Recognition Program – convert your recognition points into gift cards • Employee Assistance Program – offers benefits to help you manage daily responsibilities • Access to on-demand training courses to advance further in your career