Senior Digital Marketing Manager – Paid Search

Vaga não está no LinkedIn

🕒 Maio 2

🏄 California – Remoto

🏄 California – Remote

💵 $90.000 - $110.000 / ano

⏰ Tempo Integral

🟠 Sênior

🌐 Marketing Digital

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ClosedLoop

SiteLinkedInTodas as Vagas

51 - 200 funcionários

⚕️ Seguro de Saúde

🤖 Inteligência Artificial

☁️ SaaS

Healthcare Insurance • Artificial Intelligence • SaaS

A ClosedLoop é uma empresa líder em tecnologia de saúde que se especializa no uso de inteligência artificial e aprendizado de máquina para melhorar os resultados de saúde e reduzir os custos do setor. Sua plataforma oferece análises preditivas para prestadores de serviços de saúde, pagadores e empresas farmacêuticas, possibilitando intervenções direcionadas com base no risco individual do paciente. As soluções da ClosedLoop são projetadas para tornar o cuidado com a saúde mais proativo e eficiente, usando uma abordagem orientada por dados para prever eventos adversos de saúde antes que ocorram.

Descrição

• Manage the Paid Search program for 1-2 complex clients as a highly integrated member of a client team. • Develop a deep understanding of your assigned clients’ businesses and what matters most to them. • Build, launch, and meticulously optimize your clients’ digital advertising accounts. • Proactively monitor account performance, identify opportunities for optimization and growth, and implement changes. • Analyze account data, compile reports, and produce data visualizations. • Forecast budgets and outcomes. • Identify advanced advertising strategies that will keep your clients ahead of the competition and sell those strategies to your clients. • Be accountable for client budgeting, pacing, and accuracy. • Manage budget allocation and pacing across channels and initiatives to ensure we meet budget and performance expectations. • Participate in client meetings and provide communications for your assigned ad channels. • Manage client expectations via clear, concise, strategic communications. • Research and keep abreast of trends in digital advertising. • Mentor ad coordinators as needed. • Be a well-integrated member of the team. • Participate in team meetings, be active on Slack, etc. • Participate in (or lead) audits of ad accounts for client prospects and complete peer reviews of current client accounts. • Ensure that the procedures in Closed Loop’s Information Security Policy are personally followed and that all company and client data personally accessed is properly secured.

🎯 Requisitos

• 7 or more years of experience designing and managing paid advertising campaigns to specific ROI goals. • B2B experience and/or agency experience is a big plus. • Hands-on experience with multiple advertising platforms (Google Ads, Microsoft Ads are essential, Meta, LinkedIn, and others a plus). • Experience managing ALL facets of digital advertising campaigns. • Experience making effective pitches/presentations to key decision makers. • Experience leading meetings and proactively managing client/stakeholder relationships. • Experience with data analysis, visualization and presentation. • Experience using analytics tools (Google Analytics, Adobe Analytics, etc.). • Strong project management and communication skills. • Ability to quickly learn new software applications.

🏖️ Benefícios

• Competitive salary. • Flexible time-off policy. • Medical, dental, and vision coverage plus 401(k) matching and Flexible Spending Account (FSA). • Remotely work for a company that was built for remote work. • Work with top-tier clients. • Great colleagues who value teamwork, skill, and ability more than fancy rhetoric.