Product Director – Banking Engagement

🕒 Abril 21

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $150.000 - $250.000 / ano

⏰ Tempo Integral

🔴 Especialista

👔 Diretor

🦅 Patrocina Visto H1B

info

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Crypto.com

Crypto.com

1001 - 5000 funcionários

Fundada em 2016

₿ Cripto

💳 Fintech

🔐 Segurança

Crypto • Fintech • Security

Crypto. com é uma plataforma de criptomoedas que oferece uma variedade de serviços, incluindo negociação, carteiras digitais e soluções de pagamento. A plataforma permite que os usuários comprem, vendam e gerenciem uma ampla gama de criptomoedas. Conhecido por sua interface amigável e aplicativo móvel abrangente, o Crypto. com visa tornar a criptomoeda acessível a todos. Ele também oferece um programa de recompensas através de seu cartão Visa, que dá aos usuários cashback em criptomoedas nas compras, integrando-se perfeitamente ao dia a dia.

Descrição

• Define and drive the strategy for the Banking segment, owning the roadmap for accounts, liquidity utility, and everyday financial features to maximize ROI. • Define and own the North Star engagement KPIs for the banking vertical, ensuring every feature launch drives higher MAU and everyday banking utility. • Establish a world-class experimentation culture within your team. You will relentlessly test hypotheses around onboarding, activation, and retention to drive incremental growth. • Foster the use of AI tools (including "vibe coding" and rapid prototyping) within the PM and design teams to accelerate the build-measure-learn loop and drive extreme process efficiency. • Own the end-to-end banking onboarding logic, ensuring a frictionless, delight-driven journey that converts crypto-native users into banking-active users. • Oversee the evolution of the accounts experience, from core wallet utility to advanced savings and cashflow orchestration features. • Partner with Engineering, UX, and Legal/Compliance to evolve our collaboration model, ensuring the "Bank" segment ships high-quality products at an elite fintech pace. • Lead and mentor a squad of 2-3 PMs, instilling a customer-obsessed and data-driven mindset across the organization.

🎯 Requisitos

• 7–10+ years of product leadership at high-growth consumer fin-techs, neo-banks, or digital marketplaces. You have a "rockstar" reputation for driving user activation and engagement • You are used to high-frequency A/B testing and managing products through a rigorous data-driven lens. You know how to find the "signal" in the noise. • You have a strong sense of product design and a proven ability to identify and solve customer pain points through intuitive UX. • You possess exceptional structured thinking and communication skills. You can break down a 3-year vision into clear, actionable, and measurable milestones. • You leverage AI tools in your daily work to move faster and expect your team to do the same. You are excited by the efficiency gains of modern prototyping. • You understand the "why" behind the numbers; specifically the value of deposit retention and cross-selling in a financial ecosystem. • (Bonus point) A strong grasp of the neo-banking and payments landscape across the US and Europe (including rails, user expectations, and regulatory frameworks).

🏖️ Benefícios

• Competitive salary • Attractive annual leave entitlement including: birthday, work anniversary • 401(k) plan with employer match • Eligible for company-sponsored group health, dental, vision, and life/disability insurance • Work Flexibility Adoption. Flexi-work hour and hybrid or remote set-up • Aspire career alternatives through us. Our internal mobility program can offer employees a diverse scope.

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