Communications Account Manager

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Logo of CVS Health

CVS Health

10.000+ funcionários

Fundada em 1963

🏥 Saúde

⚕️ Seguro de Saúde

🛒 Varejo

Healthcare • Healthcare Insurance • Retail

CVS Health é uma empresa líder de saúde nos Estados Unidos, dedicada a ampliar o acesso e a acessibilidade ao cuidado. A empresa adota uma abordagem abrangente que inclui serviços de saúde, seguro saúde e gestão de benefícios farmacêuticos (PBM). Por meio de suas subsidiárias, como Aetna e CVS Caremark, a CVS Health oferece uma variedade de serviços que promovem o bem-estar, a gestão de condições de saúde e a cobertura acessível de medicamentos prescritos. A CVS Health opera farmácias de bairro, oferece serviços de farmácia por correspondência e gerencia programas de medicamentos de especialidade, com o objetivo de tornar o cuidado com a saúde conveniente e acessível para todos. Movida pela missão de conectar pessoas a serviços essenciais de cuidado, a CVS Health está comprometida em fomentar comunidades mais saudáveis e apoiar o bem-estar de todas as pessoas.

Descrição

• Manage promotional strategy, marketing, and communications development for a large national Plan Sponsor • Develop annual promotional strategies aligned with client populations, needs, desires, and overall communications strategies • Identify client communication channels and integrate them into promotional plans • Coordinate with Plan Sponsor resource groups and Wellness Champions to support cohesive content releases • Partner with vendor contacts and medical leads to develop communications around programs, services, and mental well-being • Write and develop client-specific content on clinical and mental health topics • Produce vendor ecards, flyers, monthly promotions, service blurbs, and website copy • Create tailored monthly communications, awareness toolkits, manager/HR newsletters, and ad hoc manager support materials • Develop promotional materials, event communications, internal channel content, service tiles, resource guides, flyers, targeted promotions, and benefit fair materials • Develop monthly toolkits, ecards, hard copy flyers, and website materials • Review and propose annual updates to calendars, toolkits, templates, messaging cards, promotional materials, giveaways, service sheets, and brochures • Present content and materials to the client in working sessions and ongoing internal and external calls • Develop custom content for urgent and crisis-related needs with same-day or 1–2-day turnaround • Facilitate translations and develop custom local resources with operations teams • Attend onsite client meetings, events, communications-focused meetings, and applicable health fairs as requested • Produce monthly utilization reporting covering campaigns, website utilization, QR codes, and UTM tracking • Collaborate with the engagement team to ideate content that meets Plan Sponsor needs • Meet urgent deadlines for immediate requests outside normal turnaround times

🎯 Requisitos

• 3–5 years of marketing experience • 3–5 years of strategic planning and execution experience • Strong writing experience • Organizational experience • Strong attention to detail • Strong promotions and planning experience • Clinical license preferred, such as LCP, LCSW, CMHC, or MHC • Aetna/CVS brand training in design and copywriting preferred • Marketing-focused certification, degree, or equivalent experience preferred • Bachelor's or Master's degree or equivalent work experience • Ability to work 40 hours per week • Hiring preference for candidates residing in Pacific, Mountain, or Central time zones

🏖️ Benefícios

• Medical coverage • Dental coverage • Vision coverage • Paid time off • Retirement savings options • Wellness programs • Other resources supporting physical, emotional, and financial well-being • CVS Health bonus, commission or short-term incentive program eligibility

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