Field Marketing Manager

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🕒 Julho 31

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Destination Pet, LLC

Destination Pet, LLC

1001 - 5000 funcionários

🏥 Saúde

🍽️ Alimentos e Bebidas

📦 Logística

💰 Debt Financing em 2017-10

Healthcare • Food & Beverage • Logistics

A Destination Pet, LLC é uma comunidade nacional de profissionais de saúde animal qualificados e apaixonados, dedicada a oferecer cuidados completos para a saúde dos pets. Através de sua abordagem de Cuidados Conectados, criaram uma rede de especialistas em todos os serviços de cuidados para animais de estimação e veterinários, garantindo que os pets recebam o melhor cuidado possível. Eles são conhecidos por seu forte espírito de equipe e dedicação em melhorar a vida das famílias de animais de estimação. Além disso, a Destination Pet oferece oportunidades para veterinários e proprietários de centros para animais de estimação que desejam vender seus negócios, garantindo uma transição suave enquanto honram a visão original e cuidam da equipe. A missão da empresa é elevar o amor e a vida das famílias de animais de estimação através de serviços de cuidados com animais inovadores e confiáveis.

Descrição

• Develop and execute localized marketing strategies to promote company brand awareness • Drive new customer acquisition • Support the local marketing needs of assigned centers • Conduct market research • Identify opportunities for growth • Partner with the Creative team to design effective marketing materials • Collaborate with the Marketing team to ensure alignment in overall brand strategy • Design and implement marketing campaigns • Plan and coordinate local events, community engagement and promotional activities • Manage logistics, budgets and execution • Coordinate the promotion of local events and engagement via social media • Build and maintain relationships with local partners, influencers and community organizations • Leverage partnerships to enhance brand presence and drive new customer generation • Regularly distribute marketing materials to local business partners • Manage and allocate the regional marketing budget efficiently • Track expenditures and ensure all activities are cost effective • Work with Center Managers to determine optimal field marketing initiatives • Monitor KPI's to measure the success of field marketing activities • Provide regular reports and feedback to management on campaign effectiveness and regional market conditions

🎯 Requisitos

• Bachelors' degree in Marketing, Business Administration, or equivalent industry experience • Experience in Field Marketing, Regional Marketing, or similar role • Proven track record of managing successful marketing campaigns • Budgeting and planning experience with GTM annual marketing plans • Experience working in a role with matrix structured leadership • Strong project management and organizational skills • Excellent communication and interpersonal skills • Proficient in marketing software and tools (e.g., CRM, email marketing platforms, social media management) • Ability to analyze data and make data-driven decisions • Adaptability to changing market conditions and priorities • Willingness to travel 50%-75% to centers within designated region • Must have reliable transportation and clean driving record • Ability to work flexible hours, including evenings and weekends as needed for events and campaigns • Must be able to stand for long periods of time and lift at least 40lbs • Must be passionate about pets!

🏖️ Benefícios

• Health, vision, dental, long & short-term disability, and Life insurance • A Startup mentality company with stable funding • 401k match • Pet Care discounts • Generous PTO • Opportunity to grow your career with a network of like-minded professionals • Employer sponsored pet insurance

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