Associate Director of Paid Social

Vaga não está no LinkedIn

🕒 Agosto 7

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $100.000 - $135.000 / ano

⏰ Tempo Integral

🟠 Sênior

📈 Marketing de Performance

👻 Score fantasma 23%

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Directive

SiteLinkedInTodas as Vagas

11 - 50 funcionários

💼 Consultoria

📦 Logística

📣 Marketing

Consulting • Logistics • Marketing

A Directive é a melhor empresa de web design e TI de Oneonta, NY, especializada em implementação e gerenciamento de tecnologia para empresas. Eles oferecem uma ampla gama de serviços, incluindo TI gerenciada, terceirização de TI, cibersegurança, hospedagem em nuvem, desenvolvimento web e serviços de TI para organizações sem fins lucrativos. Com foco em monitoramento proativo de TI, treinamento em cibersegurança e hospedagem gerenciada na nuvem, a Directive se dedica a manter os sistemas funcionando enquanto maximiza a produtividade para pequenas e médias organizações. Seus serviços também incluem reparo de computadores, design de sites e conformidade com leis como o NY SHIELD Act, proporcionando suporte abrangente para as necessidades tecnológicas das empresas.

Descrição

• Lead a pod of up to 8 Social Media Strategists • Set goals for each client engagement in the pod • Ensure clients follow paid social advertising best practices and Directive’s methodology • Help strategists overcome campaign approval barriers • Identify roadblocks in strategist 1:1 conversations and establish action plans • Build structure, create cadence, provide proactive support, and empower the team through clear expectations • Manage up to 8 Strategists and Senior Strategists • Meet and exceed department KPIs, including client growth and goal attainment • Build client trust and relationships that support renewals with senior stakeholders • Surface cross-sell opportunities aligned with client goals • Offset client churn through referrals, upsells, and cross-sells • Communicate results to client contacts, executives, and internal team members • Make strategic decisions for account direction and talent growth and retention • Travel to visit clients approximately once per year per client or as needed

🎯 Requisitos

• 4+ years of experience working at a performance/digital marketing agency, with B2B experience a bonus • 2+ years of people management experience • Deep expertise in paid social advertising, specifically LinkedIn Ads and Meta • Understanding of LinkedIn and Meta ad units, including conversation ads, document ads, and CTV • Proficiency with LinkedIn Campaign Manager, ZoomInfo, 6sense, and similar advertising platforms and tools • Ability to delegate to team members • Ability to de-escalate client issues and proactively prevent them • Strong understanding of paid media principles, including ICP research, ad copywriting, bid management, and campaign optimization • Ability to analyze campaign performance data using Google Analytics, GA4, Excel, or other analytics platforms • Ability to drive and measure results via OCT • Proven, measurable success with mid-market or enterprise accounts • Ability to translate and articulate strategy and tell stories with data • Ability to organize, prioritize, and manage multiple projects simultaneously • Ability to travel to visit clients approximately once per year per client or as needed • Must be eligible to work in the US now and in the future without sponsorship • Must currently reside in the US • Ability to operate a laptop, software platforms, and office productivity tools • Reliable internet access and a professional background • Ability to remain stationary for extended periods and interpret written and verbal communication

🏖️ Benefícios

• Medical, dental, vision plans, disability, and life insurance coverage for you and your family • 100% employer-paid plan for you and a 50% employer contribution for your dependents (US, CAD, MX) • Access to certified therapists through Spring Health • Headspace membership • Physical therapy through Omada • Thousands of Aaptiv virtual workouts • Complimentary One Medical membership for primary and virtual care • Unlimited PTO (2-week minimum) • Paid Company Holidays • Your Birthday Off • End of Year Recharge (Closed December 24 - January 1) • Paid Parental Leave • Traditional and Roth 401(k) with a 3% company match • Annual bonus based on tenure, which scales in total amount over time • Annual Company-wide Retreat • Remote work from anywhere in the US • Option to use state-of-the-art offices in Irvine, California • PC or Mac available