Search Lead, Paid Marketing

🕒 Outubro 6

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $130.000 - $160.000 / ano

⏰ Tempo Integral

🟠 Sênior

🎯 Marketing

👻 Score fantasma 0%

O que significa: quão provável esta vaga está aberta sem contratação ativa.Como ler: 60% ou mais significa que achamos que é uma vaga fantasma. Pontuações mais baixas preocupam menos.Como pontuamos: tempo em aberto, republicações, vagas abertas vs tamanho do time, rapidez para fechar vagas, e se o salário está divulgado.Observação: é uma estimativa de dados públicos, não um julgamento da empresa. Vagas reais podem ter pontuação alta, então use como uma dica, não como um fato.

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Facet

SiteLinkedInTodas as Vagas

201 - 500 funcionários

Fundada em 2016

Acreditamos que o planejamento financeiro, quando bem feito, é essencial para viver bem. É por isso que criamos a Facet. Nossa missão é melhorar a vida de milhões de americanos oferecendo conselhos e serviços financeiros imparciais e inestimáveis a um valor acessível de associação. Divulgações: https://facetwealth.com/legal-documents/social-media-disclosure/

Descrição

• Partner with senior marketing leadership to translate growth strategy into paid search campaign plans. • Own execution across Google Ads, including Search and Performance Max, Microsoft Ads, and emerging paid media channels. • Lead keyword, search-term, and negative keyword audits across the account. • Build and maintain exclusion strategies to protect budget from low-quality traffic. • Optimize tCPA and tROAS bidding strategies. • Use Google Ads Editor, Microsoft Ads Editor, scripts, or APIs to make and audit bulk account changes. • Build and own a testing roadmap for landing page design and cohesion, ad creative, and bidding strategy tests. • Increase conversion rates across search campaigns. • Own campaign, budget, and performance reporting. • Deliver timely analysis and recommendations to stakeholders. • Serve as a liaison between search and other marketing channels to support a cohesive, multi-channel strategy. • Mentor, train, and coach teammates.

🎯 Requisitos

• 5+ years of hands-on paid search experience, ideally within an agency environment managing multiple accounts. • Deep expertise in Google Ads, including Search, Performance Max, and Smart Bidding. • Experience with Google Ads Editor, scripts, or APIs for bulk campaign management. • Strong experience troubleshooting conversion tracking, GA4, GTM, and attribution issues. • Experience identifying and excluding fraudulent or low-quality traffic sources. • Advanced Excel or Google Sheets skills, including pivot tables, lookups, and complex formulas. • Excellent written and verbal communication skills, with the ability to explain technical recommendations to non-technical stakeholders. • Basic management skills — setting expectations, training others, delegating tasks, and providing feedback. • Excellent writing and editing skills, with strong attention to detail; dependable, organized, and able to work independently. • Preferred: 7+ years of Google Ads experience; Microsoft Ads and Meta experience a plus. • Preferred: Experience conducting in-depth campaign and pipeline analysis to inform strategy. • Preferred: Strong executive presence, with the ability to pitch and present recommendations confidently to senior stakeholders. • Preferred: Background in financial services or another regulated industry. • Preferred: Ability to multitask and handle other duties as assigned.

🏖️ Benefícios

• Competitive Compensation: $130,000 - $160,000 + bonus • Equity in a rapidly growing company • Remote-first culture—work from anywhere in the U.S. • Flexible Paid Time Off (PTO) • Medical • Dental • Vision • 401(k) match • Disability benefits • Paid parental leave • Wellness reimbursement • Education reimbursement programs