Marketing Manager

🕒 Abril 9

🗣️🇺🇸🇬🇧 Inglês obrigatório

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The Motley Fool

501 - 1000 funcionários

Fundada em 1993

💸 Finanças

📱 Mídia

📚 Educação

💰 $25.000.000 Private Equity Round em 2009-11

Finance • Media • Education

A The Motley Fool é uma empresa de serviços financeiros fundada em 1993 pelos irmãos Tom e David Gardner. Seu objetivo é tornar o mundo mais inteligente, feliz e rico, ajudando milhões de pessoas a alcançar a liberdade financeira. A The Motley Fool oferece soluções de investimento premium, análises de mercado gratuitas em seu site Fool. com, educação em finanças pessoais, podcasts e gerencia a fundação sem fins lucrativos Motley Fool Foundation. A empresa fornece orientações sobre notícias do mercado de ações, estratégias de investimento, planejamento de aposentadoria e produtos de finanças pessoais, esforçando-se para capacitar investidores através de conteúdo financeiro inovador, envolvente e divertido.

Descrição

• Own day-to-day Always On marketing across site ads, order pages, automated campaigns, and targeted member experiences. • Drive performance across high-volume member touchpoints through testing, targeting, optimization, and iteration. • Identify and launch new opportunities, including new ad formats, video placements, triggered moments, mobile or app opportunities, and other emerging channels. • Balance hands-on execution with strategic thinking by prioritizing the highest-impact work and turning ideas into live campaigns and experiences. • Set up targeting, build campaigns, QA creative and offers, and manage the details that make programs successful. • Use AI and automation to improve workflows, accelerate analysis, generate insights, support creative iteration, and help the team scale. • Monitor performance closely and make thoughtful adjustments in real time to improve engagement, conversion, and revenue. • Build strong systems for documenting tests, sharing learnings, and scaling what works. • Partner cross-functionally with Product, Design, Copy, Business Intelligence, and Tech to bring campaigns and experiences to life. • Work closely with internal tools and technical partners, including machine learning and algorithm-supported ad systems, while maintaining a high bar for setup accuracy and QA.

🎯 Requisitos

• 5+ years of experience in growth marketing, lifecycle marketing, performance marketing, retention/CRM, marketing operations, or a related role. • Experience owning multi-channel marketing programs, ideally including onsite placements, automated messaging, email, upgrade flows, testing programs, or other direct-response environments. • Strong direct-response instincts. You know what moves the needle. • You enjoy learning how everything works so you can troubleshoot issues yourself or know who to go to for help. • Genuine fluency with AI and automation. You already use AI in your day-to-day work and are excited about applying it thoughtfully to marketing problems. • Ability to balance strategic thinking with hands-on execution. • Strong analytical skills and confidence using performance data to make decisions and prioritize work. • Excellent project management and organizational skills, with a strong attention to detail. • Experience managing complex campaigns and coordinating across multiple stakeholders. • Strong communication and collaboration skills, especially in cross-functional environments. • A strong interest in investing and personal finance. Experience in financial services, fintech, investing, or a similarly data-driven subscription business is strongly preferred. • Comfort with tools such as Braze, Segment, Google Analytics, Tableau, Jira, and similar marketing and analytics platforms. • Prior people management is not required, but experience mentoring or coaching is a plus

🏖️ Benefícios

• Flexible, remote work environment (*see our open states above) • No “vacation policy” (not to be confused with a “No vacation” policy) • Generous fully-paid parental leave • $1,000 annually to invest in stocks of your choice • Super low premiums for medical, dental, and vision coverage • Comprehensive compensation package, including company equity

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