Digital Advertising Analyst

🕒 2 dias atrás

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $60.000 - $75.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

🧐 Analista

👻 Score fantasma 0%

O que significa: quão provável esta vaga está aberta sem contratação ativa.Como ler: 60% ou mais significa que achamos que é uma vaga fantasma. Pontuações mais baixas preocupam menos.Como pontuamos: tempo em aberto, republicações, vagas abertas vs tamanho do time, rapidez para fechar vagas, e se o salário está divulgado.Observação: é uma estimativa de dados públicos, não um julgamento da empresa. Vagas reais podem ter pontuação alta, então use como uma dica, não como um fato.

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Fullpath

SiteLinkedInTodas as Vagas

51 - 200 funcionários

💼 Consultoria

📣 Marketing

🚘 Automotivo

Consulting • Marketing • Automotive

A Fullpath é uma plataforma de dados de clientes (CDP) especificamente projetada para concessionárias automotivas. Ela unifica e ativa dados primários para melhorar os esforços de marketing e vendas por meio de insights impulsionados por IA e automação. A plataforma permite que os concessionários criem campanhas de marketing personalizadas, otimizem o engajamento do cliente e melhorem o desempenho de vendas, fornecendo uma visão abrangente das jornadas dos consumidores.

Descrição

• Support Customer Success Managers with executing campaign strategies using proprietary ad technology • Execute custom campaigns, ad copy, and budget updates for mid-market customers • Make proactive suggestions and monitor budget pacing • Partner with retail customers to optimize paid advertising campaigns and ensure correct pacing • Help onboard new customers with proposed digital advertising strategies • Provide insights and create or edit campaigns with Retail Customer Success Managers • Implement budget recommendations and provide performance feedback • Serve as an internal resource for campaign performance insights • Train Customer Success Managers and clients on dashboard capabilities • Collaborate with Product on common client concerns and requests • Monitor campaign performance metrics and implement optimization tactics to maximize conversions and ROI • Understand client goals, objectives, and performance expectations • Advise clients on optimization and bidding techniques • Troubleshoot and resolve DigAd issues • Use advanced data analytics tools to derive actionable insights • Identify trends, patterns, and optimization opportunities across accounts • Report to the Director of Advertising Operations

🎯 Requisitos

• 3+ years working in the automotive, SaaS, and advertising space • 2+ years experience with ad tech platforms • Strong written and speaking communication skills • Ability to present on camera in a remote/hybrid setting with internal and external customers • Excellent troubleshooting skills • Positive approach to all situations and ability to self-solve • Bachelor's degree in marketing or work equivalent required • Google Ad certification required • Legal authorization to work in the United States without employer sponsorship now or in the future • Ability to sit for extended periods and perform extensive computer work • Ability to perform job duties from a home office using necessary technology and maintaining productivity • Regular, reliable attendance and punctuality

🏖️ Benefícios

• Competitive compensation & comprehensive benefits • Flexible, family-friendly environment that supports work-life balance • Global team of innovators, collaborators, and go-getters • Cutting-edge AI technology • Fast-paced startup culture with opportunities for learning, growth, and ownership • Feedback, initiative, and mutual success culture • Medical, Dental, Vision, Disability, Life/AD&D, EAP • 15 vacation days per year to start • 80 hours of sick leave • 12 paid holidays • Paid parental leave • 401k with company match