Integrated Campaign Manager, Life Sciences

🕒 Outubro 7

🏖️ New Jersey – Remoto

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💵 $100.000 - $130.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📈 Marketing de Performance

🦅 Patrocina Visto H1B

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of GenScript

GenScript

5001 - 10000 funcionários

Fundada em 2002

🏥 Saúde

🧬 Biotecnologia

⚕️ Seguro de Saúde

Healthcare • Biotechnology • Healthcare Insurance

A GenScript é uma empresa líder em biotecnologia que oferece uma ampla gama de serviços de síntese de genes, produção de proteínas e edição de genes CRISPR. Comprometida com soluções de alta qualidade e confiabilidade, a GenScript atende mais de 225. 100 clientes globais e possui um extenso portfólio de patentes. A empresa visa aprimorar a pesquisa e desenvolvimento nas ciências da vida, fornecendo produtos e serviços inovadores em áreas como biologia molecular, síntese de peptídeos e desenvolvimento de anticorpos.

Descrição

• Work with cross-functional teams on marketing briefs and customer understanding to transform business needs into marketing campaigns • Provide insight-driven creative strategy and campaign planning, including target audience definition, creative ideation, omni-channel content development, and evaluation methods • Oversee internal and external creative content creation, including visuals, A/Vs, emails, and social media, aligned with brand guidelines, business strategies, and timelines • Build GenScript LSG brand storytelling across campaigns with consistency and strategic continuity • Optimize marketing campaign processes and management tools for high-quality and timely production and implementation of campaign and event materials • Monitor campaign progress and analyze effectiveness; provide analysis reports and optimization suggestions • Oversee the marketing campaigns team’s engagement, capability development, and performance assessment while inspiring the team • Report to the Associate Director, Marketing Campaigns

🎯 Requisitos

• Bachelor’s degree or above, specifically in Life Sciences / Biology related field • 5+ years of work experience • More than 2+ years of experience related to marketing campaign strategy and execution • Educational background or work experience in biomedical/biotechnology industry is preferred • Familiarity with marketing campaign planning, execution, and analysis • Familiarity with digital marketing channels and strategies • Experience planning and implementing large-scale online/offline activities is preferred • Strong market insight, analytical ability, and strategic thinking • Strong organization, coordination, and communication skills • Ability to discuss plans and programs with partners and coordinate resources • Ability to manage multiple objectives, projects, and tasks and deliver within deadlines • Fluent spoken English with excellent reading and writing skills required

🏖️ Benefícios

• Medical, dental, and vision insurance • 401(k) retirement plan with a company match that vests fully on day one • Paid parental leave after three months of employment • Paid time off including vacation time, personal time, sick time, floating holidays, and company holidays • Flexible spending accounts and health savings accounts • Life and AD&D insurance • Short- and long-term disability coverage • Legal assistance • Pet, critical illness, accident, and hospital indemnity insurance • Commuter benefits • Well-being initiatives • Peer-to-peer recognition programs

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