Marketing Specialist, Host Marketing

🕒 4 dias atrás

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Harvest Hosts

Harvest Hosts

11 - 50 funcionários

Fundada em 2010

🏨 Hospitalidade

🍽️ Alimentos e Bebidas

📦 Logística

💰 $37.000.000 Venture Round em 2021-03

Hospitality • Food & Beverage • Logistics

Harvest Hosts é uma plataforma única que oferece uma associação de camping para trailers, proporcionando estadias noturnas ilimitadas em mais de 9. 407 fazendas, vinícolas, cervejarias, campos de golfe e anfitriões comunitários em toda a América do Norte. Os membros podem desfrutar dos benefícios de uma experiência local, apoiando pequenas empresas enquanto evitam as taxas tradicionais de camping. Com acesso a locais que oferecem conexões elétricas e uma variedade de ambientes distintos, o Harvest Hosts garante uma opção de viagem segura e conveniente para entusiastas de trailers.

Descrição

• Plan, launch, and optimize multi-channel Host recruiting campaigns across email, landing pages, direct mail, webinars, events, paid media, and emerging channels • Create emails, landing pages, case studies, testimonials, toolkits, sales enablement materials, event communications, and follow-up assets • Support paid acquisition with lead-quality insights, geographic priorities, and creative recommendations • Research priority industries and markets; source, enrich, validate, deduplicate, and segment prospect data • Maintain verification, suppression, list-hygiene, audience-source, and outcome documentation standards • Build and manage HubSpot Marketing Hub and CRM emails, landing pages, forms, segments, workflows, sequences, properties, lead scoring, routing, personalization, automation, and campaign reporting • Perform quality control before every launch • Coordinate with Account Executives and internal teams on campaign priorities, lead thresholds, routing, follow-up, feedback loops, approvals, and launch readiness • Maintain project plans, communicate status, and escalate risks or support needs • Track source and attribution, email and landing-page engagement, lead quality, disqualification, and conversion through active Host • Establish performance benchmarks, deliver insights, and translate results into improvements that increase lead quality and funnel performance • Report to the Associate Manager of Host Lifecycle and partner with Paid Channels, Brand Marketing, Data, Product, and Events

🎯 Requisitos

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field, or equivalent relevant experience • Experience in B2B, demand generation, digital, or growth marketing • Demonstrated ownership of multi-channel campaigns from build through reporting • Advanced HubSpot knowledge required, including Marketing Hub and CRM emails, forms, landing pages, segments, workflows, sequences, properties, lead scoring, lead routing, automation, and reporting • Knowledge of prospect research, list building, data enrichment and validation, segmentation, deduplication, suppression, deliverability, and CRM hygiene • Comfort using CRM and full-funnel data to identify trends, explain performance, and recommend next actions • Intermediate Excel or Google Sheets skills • Exceptional writing and editorial judgment • Basic design skills in Canva or Adobe Creative Suite • Ability to manage multiple deadlines and maintain accurate plans in Asana or a comparable platform • Ability to clarify ownership, document decisions, and communicate effectively across teams • Demonstrated careful quality control, curiosity, proactive problem-solving, follow-through, and reliable execution with limited day-to-day oversight • Remote applicants must be based in the United States • Must be authorized to work in the U.S. for any employer • Experience with NeverBounce and AI lead generation tools is a plus • Current HubSpot Marketing Hub certification is preferred • Experience in marketplace, membership, travel, hospitality, small-business, supply-side, or Sales-aligned acquisition programs is preferred • Portfolio or work samples demonstrating campaign execution are encouraged

🏖️ Benefícios

• Competitive salary – base compensation up to market rates plus bonus or variable compensation, based on position • Deferred Compensation for eligible positions • Remote Work – work anywhere within the United States • Medical, Dental and Vision Insurance • Gynecology, Fertility and Family-building Care • Online Mental Health Therapy • Virtual healthcare • Employee Assistance Program with 24/7 access to support mental health and a balanced lifestyle • HSA/FSA • Life and AD&D Insurance • Voluntary Short and Long Term Disability • PTO – At least 3 weeks per year • Unlimited PTO • 401(K) with Company Match on up to 5% of your contribution • 401(k) with employer match • Parental Leave – Up to 6 weeks of parental leave • Work laptop and additional equipment as needed • In-person rallies including all-hands and department specific • Free Harvest Hosts annual membership including access to member discounts • Tour de Hosts Stipend • Employee Recognition and Rewards Program • Fun work environment

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