Senior Marketing Manager – Demand Generation, Marketing Ops

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🕒 Julho 9

🇺🇸 Estados Unidos – Remoto (EUA)

⏰ Tempo Integral

🟠 Sênior

📈 Marketing de Performance

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Health Catalyst

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 2008

🏥 Saúde

💼 Consultoria

📦 Logística

Healthcare • Consulting • Logistics

A Health Catalyst é uma fornecedora líder de tecnologia e serviços de dados e análises para organizações de saúde, comprometida em ser o catalisador para uma melhoria massiva, mensurável e informada por dados na área da saúde. A empresa capacita organizações com insights habilitados por IA e soluções de dados abrangentes para impulsionar melhorias escaláveis e mensuráveis nos resultados dos pacientes, na eficiência operacional e no desempenho financeiro. Com foco na gestão da saúde populacional, qualidade clínica e engajamento do paciente, a Health Catalyst visa transformar o setor de saúde por meio de decisões baseadas em dados.

Descrição

• Own strategy and execution across channels (digital, content, ABM, syndication) with clear accountability for MQLs, pipeline contribution, and lead quality • Own the metrics and the story behind them. Build reporting infrastructure, track conversion across the funnel, and bring forward clear recommendations when something needs to change • Work hands-on in Salesforce and Marketo. Own campaign setup, lead routing, segmentation, and reporting • Set direction for external partners across lead generation, digital marketing, and marketing ops • Operate across marketing, growth, and product. Translate funnel performance into language that earns credibility with sales leadership

🎯 Requisitos

• 8+ years in B2B demand generation, growth marketing, or marketing operations, with a strong track record of driving pipeline • Proven ability to own lead generation strategy end-to-end, from concept through execution and optimization • Experience building and scaling multi-channel campaigns that drive measurable business outcomes • Hands-on expertise with Salesforce, Marketo, and modern marketing technology ecosystems including intent data, AI-assisted optimization, and multi-touch attribution. • Experience managing external agencies, including setting direction and holding them accountable to outcomes • Analytical fluency with funnel metrics and the ability to translate data into actionable insights • Comfort operating in ambiguous, growth-stage environments—building structure where it doesn’t yet exist • Highly independent, proactive operator with a driver/achiever mindset

🏖️ Benefícios

• Flexible PTO • Professional development stipend • Meaningful opportunities for career growth and development