Performance Marketing, Growth Manager – App Campaigns

Vaga não está no LinkedIn

🕒 Agosto 19

🇲🇽 México – Remoto

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📈 Marketing de Performance

👻 Score fantasma 25%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of IDT BY INDET GROUP

IDT BY INDET GROUP

201 - 500 funcionários

📡 Telecomunicações

💸 Finanças

🤝 B2B

Telecommunications • Finance • B2B

IDT BY INDET GROUP é uma empresa global que desenvolve serviços de comunicação e pagamento, com o objetivo de unir famílias e impulsionar o crescimento de negócios em todo o mundo. Fundada em 1990, a IDT cresceu e se tornou a terceira maior operadora de tráfego de voz, com operações em mais de 20 países e receita anual de US$ 1,5 bilhão. A empresa é conhecida por sua variedade de ferramentas de comunicação e serviços financeiros, incluindo sua marca carro-chefe, BOSS Revolution, que oferece ligações internacionais, recarga móvel e serviços de transferência de dinheiro. A IDT também fornece soluções de VoIP na nuvem por meio da Net2Phone, bem como sistemas de gestão de vendas e equipamentos POS para pequenas e médias empresas por meio da National Retail Solutions. Além disso, a IDT Express oferece terminação de voz, DIDs e serviços de SMS globalmente, enquanto a Awards2Go fornece cartões Visa pré-pagos personalizados. Sediada em Newark, New Jersey, a IDT é comprometida com a inovação e a qualidade, atendendo a uma comunidade diversa e multicultural.

Descrição

• Support the execution of paid campaigns across multiple channels, including Google Ads, Meta, TikTok, Snapchat, Reddit, X and others, assisting with strategy, setup and daily optimization • Help develop and execute channel strategies to contribute to user acquisition targets (CPI, CPA, ROAS) • Analyze the full performance funnel from ad impression through install, activation and downstream conversions, connecting paid media inputs to outcomes that inform budget and optimization decisions • Support creative testing from concept to completion, executing A/B tests and helping establish a structured testing framework • Monitor and measure creative performance to evaluate how UA optimizations and changes influence results • Identify areas of improvement by analyzing performance data and converting insights into clear actions • Support day-to-day collaboration with designers and creative teams to ensure ad assets align with each app's messaging and audience • Continuously learn and experiment with new channels, optimization strategies and creative concepts, staying ahead of mobile user acquisition trends • Leverage AI tools to support marketing tasks, including creative production, copywriting, campaign workflows and performance analysis • Support marketing for Boss Money and Boss Revolution apps and help grow their user bases

🎯 Requisitos

• Please attach CV in English • The interview process will be conducted in English • Only accepting applicants from LATAM • 3+ years managing paid campaigns in a UA, performance marketing or growth role • B2C + App acquisition experience needed • Hands-on experience with paid social platforms such as Meta, TikTok, and Snapchat • Strong analytical mindset with the ability to analyze performance data and turn it into clear optimization decisions • Fluent in English, written and spoken

🏖️ Benefícios

• 100% Remote work opportunity for the Latam region • B2B Employment ($, gross) • Stable job with long-term growth perspective • Competitive salary with annual performance review • Really good hardware • An exciting and challenging job with talented people around • Continuous learning and career growth opportunities • Compensation for professional training, seminars, and conferences • Referral program – get rewarded for helping us grow the team with talented people • Company-supported English classes to enhance your professional growth

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