Senior Product Marketing Manager

🕒 3 dias atrás

🌲 North Carolina – Remoto

🌲 North Carolina – Remote

⏰ Tempo Integral

🟠 Sênior

🎁 Marketing de Produto

👻 Score fantasma 11%

O que significa: quão provável esta vaga está aberta sem contratação ativa.Como ler: 60% ou mais significa que achamos que é uma vaga fantasma. Pontuações mais baixas preocupam menos.Como pontuamos: tempo em aberto, republicações, vagas abertas vs tamanho do time, rapidez para fechar vagas, e se o salário está divulgado.Observação: é uma estimativa de dados públicos, não um julgamento da empresa. Vagas reais podem ter pontuação alta, então use como uma dica, não como um fato.

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LeapXpert

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2017

📋 Conformidade

☁️ SaaS

🤝 B2B

Compliance • SaaS • B2B

A LeapXpert é uma plataforma de software que permite a mensageria empresarial em conformidade e governada através de canais como WhatsApp, iMessage, WeChat, SMS, Telegram e Signal, integrando-se ao Microsoft Teams. Ela captura e arquiva conversas para registro e conformidade regulatória, aplica controles de governança e segurança e automatiza fluxos de comunicação. A plataforma também oferece inteligência de comunicação (LeapXpert Signals e Maxen) para revelar insights e orientações de produtividade, atendendo principalmente empresas reguladas como instituições financeiras.

Descrição

• Build sales toolkits including pitch decks, battlecards, solution briefs, demo narratives, ROI calculators, and objection-handling guides • Train Sales, SDRs, and Customer Success on messaging, competitors, and new releases • Provide core messaging and reusable launch assets for Channel Marketing partner campaigns and enablement • Support strategic deals and executive briefings with tailored content • Create positioning, messaging, and value propositions for assigned products and initiatives • Maintain the messaging source of truth and product capability claims register; verify claims before publication • Develop buyer personas and use cases for regulated markets including banking, wealth and asset management, and insurance, plus emerging verticals such as life sciences • Translate technical and regulatory concepts into differentiated narratives for business and technical audiences • Run releases through the NPI process from messaging guidelines to field readiness • Work at sprint level with Product and Engineering, including the Vietnam team; read specs and tickets, test features hands-on, and track shipped versus roadmap capabilities • Partner with Product Management on roadmap priorities, pricing and packaging input, and release communications • Measure launch impact on adoption, pipeline, and win rates and iterate • Own competitive intelligence across communication compliance, archiving, and supervision • Run win/loss analysis and customer interviews, feeding insights to Product, Sales, and leadership • Support analyst relations including Gartner, customer advocacy, case studies, and references

🎯 Requisitos

• 7+ years of B2B product marketing experience selling into large enterprises, at startups, tech, or SaaS companies • Ability to own launches and positioning end to end without close supervision • Track record of launching products and building positioning that measurably moved pipeline, adoption, or win rates • Ability to explain APIs, integrations including MCP connectors, and AI agents to technical and business buyers • Credibility with engineers • Precision in checking facts and validating claims before publication • Exceptional writing and storytelling ability • Portfolio of messaging, launch, and sales assets created, including examples of how they were used • Proven ability to build sales enablement used by the field • Strong cross-functional influence without formal authority • Data-driven approach and comfort using marketing analytics tools such as HubSpot and Salesforce • Comfort working across US, EMEA, and APAC time zones, with regular overlap with all regions, especially US hours • Fluency with AI tools in own workflow • Nice to have: experience in RegTech, communications compliance, cybersecurity, archiving, or collaboration software • Nice to have: experience marketing to financial services or other highly regulated industries • Nice to have: familiarity with SEC/FINRA recordkeeping, MiFID II, or data privacy regulations • Nice to have: experience marketing AI-powered products

🏖️ Benefícios

• Diversity and inclusion commitment • Welcoming and supportive work environment • Collaboration with ambitious teams across the globe • High-impact projects • Opportunity to help shape a new product category • Customer advocacy, case studies, and references opportunities