Senior Director, Engagement Marketing

🕒 Junho 4

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $155.000 - $195.000 / ano

⏰ Tempo Integral

🟠 Sênior

🎯 Marketing

🦅 Patrocina Visto H1B

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Marathon Health

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 2005

🤝 B2B

🧘 Bem-estar

💰 Private Equity Round - Marathon Health em 2019-10

B2B • Wellness

A Marathon Health é uma empresa de serviços de saúde que oferece cuidados primários avançados e soluções de saúde ocupacional personalizadas e focadas no empregador. Eles operam centros de saúde no local, próximos a locais de trabalho, centros de saúde em rede e serviços de saúde primária e comportamental virtual, além de oferecer gerenciamento de saúde populacional, gerenciamento de medicamentos e coaching de estilo de vida para melhorar os resultados e reduzir os custos de saúde do empregador. A Marathon Health faz parcerias com empregadores, sindicatos e planos de saúde para adaptar modelos de atendimento que aumentem o engajamento, reduzam a utilização de pronto-socorro e internação e ofereçam retorno sobre investimento mensurável.

Descrição

• Own the strategy and execution of B2B2C marketing programs. • Develop industry-specific resources organized by clinical model, service, and population. • Train and enable client-facing teams to use self-service toolkits and reporting. • Serve as a marketing subject matter expert for select large and high-priority clients. • Own patient-facing content strategy across web, blog, social, and video. • Partner closely with in-house creative teams to develop high-quality, on-brand assets. • Build and maintain a test-and-learn program across engagement marketing programs. • Drive measurable outcomes across the function, including toolkit adoption and client-specific member engagement targets. • Lead and develop a team of three marketers.

🎯 Requisitos

• Bachelor’s degree in marketing or related field. • 10+ years of progressive marketing experience, including at least 3 years in a senior leadership role with direct reports, or equivalent combination of education and experience. • Proven B2B2C marketing expertise, ideally in healthcare, benefits, or a comparably complex employer-to-consumer context. • Experience working alongside client success or account management teams is required. • Career experience that spans both large and small organizations.

🏖️ Benefícios

• FREE Marathon Health services for you and your family, which provides unlimited, free primary care, routine labs, select prescriptions, vaccinations, and virtual mental health care for you and your family. • Choice of 2 medical plans, 2 dental plans, and vision coverage. • Unlimited free mental health benefits and EAP resources. • Rewards for challenges and healthy lifestyle activities. • Family-building and hormonal health benefits and paid parental leave. • Generous PTO or FTO. • Paid Holidays + A Day for What Matters. • Company paid Basic Life and Disability insurance. • Supplemental Life. • Spending Accounts. • 401(k) with employer match and graded vesting. • Continuing Medical Education (CME) for maintaining and strengthening the knowledge, skills, and expertise of our health center teammates, as applicable.