Associate Media Director, Programmatic

🕒 Outubro 29

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Mediassociates

51 - 200 funcionários

Fundada em 1996

📣 Marketing

📱 Mídia

💰 $759.000 Debt em 2020-04

Marketing • Media

A Mediassociates é uma agência de mídia independente e full-service que combina marketing de marca e performance para impulsionar um crescimento mensurável. A empresa oferece planejamento, compra de mídia e analytics, apoiados por uma plataforma proprietária (precisionbranding. ai), além de analytics de funil completo, previsões e aceleradores de performance em tempo real. A agência trabalha com marcas nacionais dos setores de saúde, seguros, telecomunicações e finanças, com foco em uma abordagem de “branding de precisão” orientada por dados, e é reconhecida como Google Premier Partner. A Mediassociates também destaca uma cultura orientada por propósito e iniciativas voltadas para as comunidades.

Descrição

• Lead audience-led programmatic strategies and targeting frameworks aligned to client KPIs • Translate platform insights and performance data into actionable recommendations • Ensure strategies reflect evolving privacy standards and responsible data usage • Own campaign builds, trafficking oversight, and quality control across DSPs • Manage pacing, budget delivery, and in-platform optimization • Troubleshoot delivery and performance issues with ad operations and analytics teams • Partner with analytics and data teams on measurement approaches and testing frameworks • Implement A/B, audience, creative, and incrementality testing • Own platform decisions for assigned clients, including DSPs, data partners, inventory, and measurement tools • Manage day-to-day vendor relationships • Identify opportunities to improve automation and workflow efficiency • Serve as a subject matter expert for clients and internal teams • Translate performance insights into business impact narratives • Support new business initiatives and monitor emerging programmatic trends • Lead and develop junior programmatic team members • Advance and scale the agency’s programmatic capabilities through data-informed strategy, technology enablement, and cross-functional collaboration

🎯 Requisitos

• 7+ years in programmatic media • Strong expertise in activation, audience strategy, and performance optimization • Deep hands-on knowledge of Amazon DSP, The Trade Desk, DV360, Google Campaign Manager 360, data platforms, and IAS • Proven omnichannel programmatic experience across CTV, OLV, Display, Native, Streaming Audio, and DOOH • Strong grasp of measurement, attribution, and vendor/data partner evaluation • Client-facing presence and ability to translate complex strategy into clear narratives • Experience leading and developing junior staff • Strong project management skills • Familiarity with Tableau, Mediaocean, Wrike, Excel, PowerPoint, Teams, and Slack • Ability to work during core East Coast office hours, 8:30am–5:30pm ET • Must reside in one of the listed eligible states at the time of hire

🏖️ Benefícios

• Mediassociates hires employees who reside in Alabama, Connecticut, Florida, Georgia, Illinois, Iowa, Kansas, Kentucky, Maine, Maryland, Massachusetts, Michigan, Minnesota, Missouri, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, and Virginia • Hybrid schedule for employees living within approximately one hour of the Sandy Hook (Newtown), Connecticut office • Remote team members can work during core East Coast office hours, 8:30am–5:30pm ET • Remote team members invited to the office at least twice a year for the Summer Party and Holiday Party • Medical, dental, and vision insurance • 401(k) with company match • Paid time off • Paid holidays • Life and disability insurance

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Desenvolvido por Lior Neu-ner. Adoraria receber seu feedback — entre em contato por DM ou pelo e-mail support@remoterocketship.com
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