Senior Ad Operations Manager

🕒 Agosto 4

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $110.000 - $170.000 / ano

⏰ Tempo Integral

🟠 Sênior

⚙️ Operações

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MyFitnessPal

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2005

🏥 Saúde

🍽️ Alimentos e Bebidas

💼 Consultoria

💰 $18.000.000 Series A em 2013-08

Healthcare • Food & Beverage • Consulting

O MyFitnessPal é um aplicativo líder de acompanhamento de nutrição e fitness, desenvolvido para ajudar os usuários a alcançar seus objetivos de saúde e condicionamento físico. Oferece uma solução all‑in‑one para registrar a ingestão de alimentos, exercícios e calorias. Com mais de 18 milhões de alimentos em seu banco de dados, o MyFitnessPal permite acompanhar calorias, macros, micronutrientes e muito mais. O app integra-se a diversos dispositivos de fitness para sincronizar treinos, peso e outras métricas de saúde. Os insights personalizados de nutrição do MyFitnessPal orientam os usuários na construção de hábitos saudáveis e sustentáveis. Disponível nas versões gratuita e Premium, é elogiado pela interface amigável e pela eficácia em ajudar os usuários a alcançar objetivos de emagrecimento e condicionamento físico.

Descrição

• Lead execution, delivery, optimization, and reporting for advertising campaigns across direct-sold, partnership, programmatic, email sponsorship, paid social, audience extension, and emerging products • Monitor campaign pacing and performance, resolve delivery issues, and ensure client commitments are met • Apply quality assurance and operational best practices to campaign execution • Partner with Sales, Client Success, Marketing, CRM, and Product teams to launch and scale campaigns • Lead advertiser and agency conversations with technical guidance, campaign recommendations, and strategic solutions • Activate first-party audiences with data partners in privacy-compliant ways • Evaluate and operationalize new advertising products, monetization opportunities, and cross-channel measurement frameworks • Develop scalable workflows, documentation, automation, and operational best practices • Develop and execute yield optimization strategies across direct and programmatic demand • Analyze campaign, inventory, pricing, and revenue performance to maximize advertising revenue • Partner with Sales and Finance on forecasting, inventory planning, pricing, and revenue optimization • Present recommendations and business insights to leadership and cross-functional stakeholders • Manage relationships with advertising technology platforms, including GAM, SSPs, DSPs, measurement partners, and audience activation providers • Evaluate advertising technologies, tools, and workflows • Drive automation initiatives to improve campaign scalability • Monitor industry trends, privacy regulations, identity solutions, and emerging advertising technologies

🎯 Requisitos

• 8+ years of experience in digital advertising operations • Experience managing advertising across owned-and-operated inventory and off-platform channels such as email, paid social, audience extension, or retail media • Experience in a mobile app, digital publisher, or media company strongly preferred • Expert knowledge of Google Ad Manager (GAM), SSPs, DSPs, programmatic advertising, and ad serving technologies • Experience with ad verification, attribution, measurement, and reporting platforms • Strong understanding of inventory management, campaign trafficking, yield optimization, and revenue operations • Experience supporting CRM and email advertising programs, paid social activation, or audience extension initiatives • Familiarity with Braze, Airtable, or similar customer engagement platforms is a plus • Understanding of first-party audience activation, GDPR, CCPA, identity solutions, and consent frameworks • Experience using Tableau or similar analytics and reporting tools • Ability to present insights and recommendations to senior leadership, advertisers, agencies, and technology partners • Ability to influence cross-functional stakeholders without direct authority • Strong project management and organizational skills • Ability to balance multiple priorities in a fast-paced environment

🏖️ Benefícios

• Healthcare benefits • Parental planning • Mental health benefits • Annual performance bonus • 401(k) plan and employer match • Responsible Time Off flexible time-off policy • Monthly wellness allowance • Monthly technology allowance • Volunteer days off: 2 days per calendar year • Mentorship program • Paid maternity and paternity leave • Fertility-related assistance • Dedicated mental health days • Peer reward and recognition platform • MyFitnessPal Premium access • Virtual learning and development library • Training opportunities • Medical, dental, and vision benefits • Retirement savings program with competitive employer match • Opportunities for in-person team connections and annual company gathering