Marketing Manager – Hereditary Cancer

🕒 Maio 23

⛷️ Utah – Remoto

⛷️ Utah – Remote

💵 $117.300 - $140.800 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

🎯 Marketing

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Myriad Genetics

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 1991

🧬 Biotecnologia

💊 Farmacêutico

⚕️ Seguro de Saúde

Biotechnology • Pharmaceuticals • Healthcare Insurance

A Myriad Genetics é uma pioneira no campo de testes genéticos e medicina de precisão, com sede em Salt Lake City, Utah. A empresa oferece uma ampla gama de testes genéticos que ajudam a avaliar riscos de câncer, guiar o tratamento de câncer, informar cuidados pré-natais e gerenciar condições de saúde mental. A Myriad Genetics visa fornecer insights transformadores por meio de testes genéticos, permitindo que profissionais de saúde e pacientes tomem decisões informadas para melhorar os resultados. Suas ofertas incluem testes para risco de câncer hereditário, previsão de sexo fetal, condições de cromossomos e doenças genéticas, aproveitando mais de 30 anos de expertise em genômica e saúde personalizada.

Descrição

• Own and drive downstream marketing strategy and activation for the genetics expert customer segment, with a focus on MyRisk and RiskScore products. • Collaborate on and translate defined positioning, messaging frameworks, and value propositions into downstream creative, collateral, and campaigns across owned, earned, and paid channels. • Lead development and execution of integrated downstream marketing plans that span the full funnel, including awareness, education/nurture, and conversion. • Partner closely with cross functional teams in Marketing, Product, Sales, Corp Comms, and Medical Affairs to ensure field readiness and effective adoption. • Gather and synthesize customer insights, competitive intelligence, and market trends within genetic expert practices to inform downstream strategy & activation.

🎯 Requisitos

• Bachelor’s degree in marketing, life sciences, biology, business, or related field; advanced degree preferred. • 5–7+ years of experience in healthcare, diagnostics, life sciences, or pharmaceutical marketing. • Demonstrated experience launching healthcare products with accountability for downstream marketing execution. • Experience in genetics/genomics, oncology, or diagnostics industry strongly preferred. • Proven ability to translate complex clinical and scientific concepts into clear, compelling marketing materials. • Experience working cross-functionally in a regulated healthcare environment.

🏖️ Benefícios

• Health insurance • 401(k) matching • Remote work options • Paid time off • Professional development opportunities