Director of ABM

🕒 Setembro 23

🗽 New York – Remoto

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💵 $180.000 - $220.000 / ano

⏰ Tempo Integral

🔴 Especialista

👔 Diretor

👻 Score fantasma 17%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Neara

51 - 200 funcionários

Fundada em 2016

💼 Consultoria

📦 Logística

🏭 Manufatura

💰 Series B em 2022-05

Consulting • Logistics • Manufacturing

A Neara é uma empresa de software de modelagem preditiva focada em aprimorar a gestão de redes para concessionárias através de gerenciamento de riscos proativo e gerenciamento digital de ativos. Ao simular cenários do mundo real, como condições climáticas severas, a Neara permite que as concessionárias identifiquem vulnerabilidades, priorizem a manutenção e otimizem o design das redes de forma mais eficiente. Suas soluções incluem avaliações de saúde dos ativos, gerenciamento de vegetação e ferramentas para integração de energia renovável, ajudando, em última análise, as concessionárias a garantir confiabilidade e resiliência em suas operações.

Descrição

• Lead and strengthen Neara’s account-based marketing program • Personally own ABM strategy and execution for high-priority or complex accounts • Identify patterns across accounts and translate them into scaled campaigns, content priorities, events, and executive engagement opportunities • Lead and coach the regional ABM team • Codify ABM playbooks and align target accounts to measurable marketing objectives • Partner with Sales and Revenue Operations to improve account data quality, goal tracking, visibility, and benchmarks • Develop integrated account programs balancing tailored account work with scalable programs • Lead regular account reviews and reallocate resources based on performance • Share successful plays, account intelligence, and customer stories across teams and regions • Establish an operating rhythm between ABM, Marketing, Sales, Customer Success, and Product

🎯 Requisitos

• Hands-on expertise with a wide variety of ABM channels • Strong understanding of account-based marketing for complex accounts and buying committees • Ability to develop and execute campaigns independently • Ability to review engagement data and diagnose stalled accounts • Ability to identify intermediate milestones across long sales cycles and connect them to revenue outcomes • Ability to measure ABM value beyond traditional metrics and communicate value clearly • Ability to challenge assumptions, test new approaches, and change course when needed • Experience or capability as a player-coach leading and developing an ABM team • New York area preferred; open to hybrid or remote • Legal authorization to work in the country for which applying

🏖️ Benefícios

• Equity • Remote or hybrid work options • Opportunity to work with advanced machine learning and engineering-grade digital twins • Coaching and team development opportunities

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