Director, Product and Segment Marketing Manager

🕒 Agosto 20

⛷️ Utah – Remoto

⛷️ Utah – Remote

💵 $220.000 - $245.000 / ano

⏰ Tempo Integral

🔴 Especialista

🎯 Marketing

🦅 Patrocina Visto H1B

Esta empresa já patrocinou vistos H1B no passado.

👻 Score fantasma 0%

O que significa: quão provável esta vaga está aberta sem contratação ativa.Como ler: 60% ou mais significa que achamos que é uma vaga fantasma. Pontuações mais baixas preocupam menos.Como pontuamos: tempo em aberto, republicações, vagas abertas vs tamanho do time, rapidez para fechar vagas, e se o salário está divulgado.Observação: é uma estimativa de dados públicos, não um julgamento da empresa. Vagas reais podem ter pontuação alta, então use como uma dica, não como um fato.

Candidatar-se

Encontrar Vagas Remotas Similares

Configurar Alerta de Email para Novas Vagas

📊 Verifique sua pontuação de currículo para esta vaga

Melhore suas chances de conseguir uma entrevista verificando sua pontuação de currículo antes de se candidatar.

Enviar Currículo

NetDocuments

SiteLinkedInTodas as Vagas

201 - 500 funcionários

Fundada em 1998

🤝 B2B

⚖️ Jurídico

☁️ SaaS

B2B • Legal • SaaS

NetDocuments é uma plataforma de gestão de documentos baseada em nuvem, projetada especificamente para a indústria legal. A plataforma visa ajudar os profissionais do direito a organizarem, gerenciarem e colaborarem em documentos de forma segura, aproveitando tecnologias avançadas como IA e automação para melhorar fluxos de trabalho e produtividade. Com integrações no Microsoft 365 e várias aplicações legais, a NetDocuments permite que escritórios de advocacia e departamentos jurídicos corporativos melhorem a eficiência e a prestação de serviços, garantindo a conformidade e a segurança das informações dos clientes.

Descrição

• Define and execute differentiated go-to-market strategies for Strategic (AM Law 200), Large, Midsize, and Small law firms, and Corporate Legal segments • Tailor positioning, pricing narratives, competitive plays, and launch plans to segment-specific buying behaviors, decision-makers, and adoption patterns • Own value propositions, messaging frameworks, positioning statements, and thought leadership for NetDocuments’ product portfolio • Develop messaging for the legal context graph, ndMAX AI, Smart Answers, document automation, security, and collaboration solutions • Analyze the legal technology market, segment dynamics, product-market fit, buyer personas, and emerging trends • Develop the voice of the customer through research, customer advisory boards, and field feedback • Lead competitive intelligence, including competitor monitoring, win-loss analyses, competitive positioning, and sharing insights with product teams and executives • Develop sales enablement materials including briefing documents, battle cards, training presentations, pitch decks, case studies, and sales plays • Drive product launches and go-to-market strategies in collaboration with product management, sales, content, demand generation, and other teams • Manage internal readiness, external launch plans, and cross-functional execution across segments • Support segment-relevant marketing content and campaigns, including web copy, brochures, videos, presentations, webinars, events, eBooks, and infographics • Partner on marketing plan execution from branding through demand generation • Work with industry analysts, associations, and influencers to position NetDocuments as a category leader • Guide, mentor, and develop a team of product marketers • Build a data-driven, high-performance culture focused on quantifiable outcomes and professional growth • Report to the VP of Product Marketing

🎯 Requisitos

• 7+ years of experience in product marketing, segment marketing, industry marketing, or solutions marketing within enterprise or B2B SaaS software • 3+ years of experience managing or leading marketing teams • Proven track record of developing and executing go-to-market strategies across multiple customer segments or verticals • Demonstrated ability to set annual and quarterly plans, prioritize team projects, and drive execution • Bachelor’s degree in Marketing, Business Administration, or related field • Strong leadership and management skills • Passion for understanding distinct customer segments and tailoring strategy • Strong messaging voice and ability to highlight differentiation across buyer profiles and market segments • Expertise coordinating across marketing, sales, customer excellence, and product management • Ability to understand commercial, technological, and strategic drivers and build multi-year marketing strategies • Strategic and critical thinking; ability to synthesize qualitative and quantitative market feedback • Organizational and project management proficiency • Attention to detail and strong presentation skills • Adaptability to different stakeholder styles and needs • Experience working with attorneys, law firms, corporate legal departments, and/or public sector organizations preferred • Experience marketing AI-powered, data-driven, or cloud platform products preferred • Understanding of the legal technology landscape preferred • Experience working with government and public sector markets preferred • MBA or JD preferred

🏖️ Benefícios

• Compensation range includes bonus, on-target earnings, base salary, and variable compensation if applicable • Work-life flexibility • Compensation and benefits recognition through Top Workplaces awards • Collaborative and inclusive work environment • Professional growth opportunities • Equal opportunity employment