Channel Marketing Manager

🕒 3 dias atrás

🇺🇸 Estados Unidos – Remoto (EUA)

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

🎯 Marketing

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Netrio

Netrio

201 - 500 funcionários

Fundada em 2003

🤝 B2B

🔒 Cibersegurança

📡 Telecomunicações

B2B • Cybersecurity • Telecommunications

A Netrio é um provedor completo de serviços gerenciados de TI e cibersegurança, focado em clientes de médio porte a grandes empresas. A empresa oferece serviços de TI gerenciados (gerenciamento de endpoints, servidores, redes e usuários finais), cibersegurança abrangente (MDR, EDR, XDR, SOC 24/7, resposta a incidentes), soluções de conectividade e voz (agregação de rede, SIP, UCaaS/CCaaS, roteamento Teams), serviços em nuvem (gestão de nuvem pública/privada e backups) e desenvolvimento de aplicações customizadas e serviços profissionais. A Netrio enfoca operações de TI escaláveis, orientadas por resultados, detecção de ameaças impulsionada por IA e resposta rápida a incidentes para ambientes críticos de negócios.

Descrição

• Develop and execute a comprehensive channel marketing strategy aligned with company revenue goals and partner tier structures • Build and manage co-marketing programs with key channel partners, including joint campaigns, webinars, and field events • Manage the allocated channel marketing budget and related MDF process end-to-end — planning, execution, tracking, and ROI reporting • Collaborate with the sales team to create partner enablement materials, battle cards, case studies, and solution briefs that accelerate deal velocity • Plan and execute partner-focused events, executive roundtables, and presence at regional and national industry conferences • Track, analyze, and report on channel marketing KPIs including partner-sourced pipeline, MDF utilization, and marketing-attributed revenue • Manage relationships with external vendors, agencies, and event partners • Support the onboarding and activation of net-new partners • Serve as the marketing point of contact and planning partner for Netrio’s most strategic partners

🎯 Requisitos

• 5–8 years of B2B marketing experience, with at least 3 years focused on channel or partner marketing in the IT/technology sector • Proven experience working within an MSP, VAR, or technology vendor environment • Hands-on expertise with MDF programs, co-op funds, and partner portal platforms • Strong command of marketing automation and CRM tools (HubSpot, Salesforce, or equivalent) • Demonstrated ability to plan and execute multi-channel campaigns that generate pipeline • Excellent project management skills with the ability to manage multiple programs simultaneously in a deadline-driven environment • Strong communicator with experience presenting to executive stakeholders, vendor partners, and external audiences • Willingness and ability to travel approximately 30% of the time • Bachelor’s degree in marketing, business, communications, or related field; MBA a plus

🏖️ Benefícios

• 30% travel required for events • Opportunity to work with key channel partners • Planning and executing events and campaigns • Exposure to executive stakeholders

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🗣️🇺🇸🇬🇧 Inglês obrigatório