Founding Performance Marketing Lead

Vaga não está no LinkedIn

🕒 Setembro 28

🇺🇸 Estados Unidos – Remoto (EUA)

⏰ Tempo Integral

🟠 Sênior

📈 Marketing de Performance

👻 Score fantasma 25%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Neuroscale AI

Neuroscale AI

11 - 50 funcionários

Fundada em 2024

🤖 Inteligência Artificial

Artificial Intelligence

A Neuroscale AI é uma empresa que atua no campo da inteligência artificial. Nenhum texto adicional da empresa foi fornecido, então esta descrição é baseada apenas no nome e implica um foco em tecnologias, pesquisas ou produtos de IA.

Descrição

• Own performance and growth marketing from the ground up • Launch, manage, and optimize paid acquisition across LinkedIn, Meta, Google, retargeting, and emerging channels • Manage media spend and make channel decisions based on pipeline quality, acquisition economics, and revenue • Build a high-velocity creative testing engine across video, UGC, founder-led creative, static ads, customer proof, use-case creative, case studies, and landing-page concepts • Build and improve the journey from ad to landing page to demo or trial to activation • Create and ship landing pages and collaborate with Product and Design to remove conversion friction • Own campaign tracking, UTMs, pixels, events, conversion APIs, CRM campaign logic, attribution models, dashboards, and funnel reporting • Design and execute A/B and multivariate tests across creative, copy, audiences, offers, landing pages, CTAs, forms, demo flows, and channel mix • Identify ICP signals, personas, use cases, pain points, messages, offers, and targeting strategies; codify findings into playbooks • Partner with Product and Revenue on activation, self-serve conversion, trial-to-paid pathways, in-product prompts, and lifecycle nudges • Use AI, no-code/low-code tools, enrichment, workflow automation, and light scripting to increase testing velocity • Work directly with founders and partner with Product, Design, Sales, and Revenue Operations • Build a repeatable paid acquisition engine, credible campaign-to-CRM attribution, weekly experiment cadence, conversion improvements, growth scorecard, and documented growth playbook

🎯 Requisitos

• 4-8+ years of hands-on performance marketing, growth marketing, or demand generation experience, ideally in B2B SaaS, AI, HR Tech, recruiting technology, or another high-growth technology category • Track record of personally managing and scaling approximately $50K-$250K+ per month in paid media across LinkedIn, Meta, Google, or comparable channels • Deep hands-on experience inside ad platforms, including campaigns, audiences, conversion tracking, creative tests, budgets, bids, and optimization logic • Ability to connect channel spend to downstream funnel performance, opportunity creation, pipeline, and ARR • Strong command of funnel economics, including CPL, CAC, LTV, CAC payback, conversion rates, pipeline velocity, and marginal acquisition efficiency • Experience building and improving landing pages, forms, demo flows, or trial experiences with a strong CRO mindset • Strong creative instincts and copy judgment • Experience testing video, UGC, creator-led, founder-led, or short-form paid creative • Comfort with analytics, dashboards, CRM data, experimentation, attribution, and imperfect early-stage datasets • Ability to move quickly from hypothesis to launch to data to insight to the next test • Strong written communication and ability to translate customer pain into clear, high-converting messaging • Builder mentality: high ownership, low ego, strong judgment, and preference for creating the playbook • Bonus: early-stage B2B SaaS performance marketing, HR Tech, recruiting technology, AI, developer tools, enterprise SaaS, complex B2B, UGC/creator/customer-proof/founder-led creative programs, listed marketing platforms, lightweight automations, PLG experiments, and systematic AI-tool usage

🏖️ Benefícios

• Specific base compensation, performance incentives, equity or long-term participation, and benefits will be discussed with qualified candidates and finalized based on experience, location, and employment structure • Path toward broader Head of Growth leadership as Neuroscale scales

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