Customer Marketing Manager

Vaga não está no LinkedIn

🕒 Ontem

🇺🇸 Estados Unidos – Remoto (EUA)

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

🎯 Marketing

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Palm Bay International

Palm Bay International

201 - 500 funcionários

Fundada em 1977

🍽️ Alimentos e Bebidas

🏭 Manufatura

🛍️ Comércio Eletrônico

Food & Beverage • Manufacturing • eCommerce

A Palm Bay International é uma das principais importadoras e distribuidoras de vinhos finos, destilados e bebidas artesanais. A empresa é dedicada a buscar produtos de alta qualidade de todo o mundo para oferecer uma seleção diversificada aos seus clientes. Com um forte foco no atendimento ao cliente e expertise no setor, a Palm Bay International faz parcerias com diversas marcas renomadas para aprimorar suas ofertas no mercado de bebidas.

Descrição

• Partner with National Accounts On Premise Sales Directors to identify, develop, and execute customer engagement and growth through promotional programming. • Focus on critical on-premise accounts across dining, lodging, transportation, entertainment, and related channels. • Partner with Strategic Accounts Off Premise Sales Directors to develop and execute customer marketing solutions, programs, and selling materials. • Focus on top regional chains and align activities with Palm Bay’s brand strategies and commercial goals. • Collaborate across Palm Bay Sales, Brand Marketing, Business Intelligence, Finance, Creative Services, and Distributor Partners. • Develop and execute insight-driven programs and activations that drive consumer engagement and ROI. • Identify and activate promotional materials for consumers and shoppers, measuring effectiveness through sales data and customer feedback. • Provide chain sales teams and distributor sales teams with tools and resources to drive the business. • Develop customized sales materials and presentations and serve as the subject matter expert on Palm Bay brands and marketing programs. • Consult internally on national innovation and account specialty items to support successful launches and execution. • Assist with planning and logistics for wine tastings, events, and activations. • Liaise between brand and chain sales teams to maintain a constant flow of information. • Measure and evaluate programming initiatives to optimize programs and spending efficiency.

🎯 Requisitos

• Bachelor’s Degree required • 5+ years of experience in sales or commercial marketing • Beverage Alcohol experience, including understanding of on-premise and off-premise channels and their unique dynamics • Ability to develop strong cross-functional relationships and navigate and resolve interdepartmental challenges • Experience with syndicated data analysis • Ability to manage multiple priorities and projects in a fast-paced environment • Comfortable operating collaboratively and in ambiguity • Creative, strategic thinker able to translate data into actionable insights • Skilled presenter • Self-motivated with a sense of urgency • Anticipated travel up to 25%

🏖️ Benefícios

• Medical insurance • Dental insurance • Vision insurance • Life insurance • 401(K) • Paid vacation • Personal time off • 11 paid company holidays

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