Director, Digital Strategy – Advocacy

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🕒 Junho 22

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National Alliance for Public Charter Schools

SiteLinkedInTodas as Vagas

11 - 50 funcionários

Fundada em 2005

📚 Educação

🤝 Sem Fins Lucrativos

🌍 Impacto Social

Education • Non-profit • Social Impact

A Aliança Nacional para Escolas Charter Públicas é uma organização sem fins lucrativos a nível nacional comprometida com o avanço do movimento de escolas charter, garantindo que toda criança tenha acesso a uma ótima escola pública. Eles lideram esforços de advocacia, fornecem recursos e dados sobre escolas charter e se envolvem com formuladores de políticas para melhorar a qualidade e a disponibilidade das opções de educação charter para famílias em todo os EUA.

Descrição

• Set the vision for how the organization uses digital communications to drive advocacy and action • Lead a multi-channel digital program that persuades, mobilizes, and grows an engaged base of advocates • Ensure consistency in voice, message, and approach across all channels • Own organic social and collaborate on paid social strategy to extend reach and drive action • Set content strategy and oversee campaign calendars • Create platform-specific content including short-form videos • Use performance data to refine digital strategies • Own the organization’s email strategy for newsletters and campaigns • Build engagement ladders to Move audiences to action • Partner on website strategy, ensuring content supports advocacy goals • Apply SEO best practices to improve visibility • Oversee digital tools to support targeting and impact

🎯 Requisitos

• 7+ years of experience in digital communications, ideally in advocacy, nonprofit, or political campaigns. • Use digital to persuade, mobilize, and influence — not just inform. • Think at a systems level about how channels and audiences connect. • Set strategy and drive execution. • Strong writing skills with a clear, consistent voice across platforms. • Proficient with social media publishing tools such as Sprout Social and monday.com. • Familiar with content management tools like Wordpress and Elementor. • Understand SEO and AI's impact on search and discovery. • Ability to create or direct engaging visual and video content using tools like Canva and Adobe Suite. • Experience running paid social and digital ads (Meta, LinkedIn, Google Ads) with audience targeting and budgeting. • Manage multiple priorities with strong judgment and attention to detail. • Use data to make decisions based on meaningful engagement.

🏖️ Benefícios

• 100% of employee’s medical, dental, and vision premiums • 50% for spouses and dependents • HRA to cover 100% of in-network medical deductibles • 403(b) retirement account with up to a 6% match after 90 days of employment • Automatic life insurance coverage • Short- and long-term disability coverage • FSA • 12 weeks of fully paid parental leave • 25 PTO days annually • Every federal holiday off • A week off at year-end • Monthly reimbursement for internet and cellular service • $500 home office setup stipend in your first 90 days