Director, Converged TV

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🕒 Setembro 24

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $133.000 - $171.000 / ano

⏰ Tempo Integral

🔴 Especialista

👔 Diretor

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Rain the Growth Agency

201 - 500 funcionários

Fundada em 1998

💼 Consultoria

📣 Marketing

📱 Mídia

Consulting • Marketing • Media

Rain the Growth Agency é uma agência full-service de criação, publicidade e mídia que se especializa em ajudar marcas direct-to-consumer (DTC) a alcançarem um crescimento transformacional. Utilizando uma abordagem única chamada Transactional Brand Building, a agência cumpre tanto os objetivos de branding quanto de vendas, integrando serviços em mídia, estratégia criativa e análises. Como uma agência liderada por mulheres, a Rain promove uma cultura de inovação e flexibilidade, aproveitando tecnologia de ponta e ferramentas proprietárias para otimizar o retorno sobre o investimento para seus clientes.

Descrição

• Lead strategic direction across converged TV and digital video initiatives • Champion CTV and digital video innovation across planning, buying, activation, optimization, reporting, and marketplace development • Develop points of view on ad tech, publisher developments, video consumption trends, measurement, currency, and emerging CTV opportunities • Shape the vision and planning approach for digital video and its role in broader media strategy and the consumer journey • Create scalable best practices, process improvements, educational materials, and automation opportunities • Provide leadership, coaching, and oversight to Digital Video team members • Build relationships with senior clients, internal stakeholders, media partners, and ad tech partners • Oversee performance and brand-building strategies across CTV and digital video • Translate complex marketplace, platform, and measurement developments into clear guidance • Partner with cross-channel planning teams to evaluate audiences, historical performance, scorecards, and client needs • Oversee internal processes and QA workflows to ensure accurate, efficient, and timely campaign launches • Report on practice performance, progress against goals, marketplace learnings, and future strategies to agency leadership • Manage and evolve digital video processes • Align programmatic video initiatives with marketing, media, measurement, and business objectives • Ensure strategy, planning, activation, and reporting meet Rain’s standards • Identify new service opportunities, strengthen partner relationships, support new business efforts, and advance internal education

🎯 Requisitos

• Bachelor’s degree in advertising, marketing, communications, or a related field, or equivalent professional experience • 8+ years of hands-on media experience • Strong focus on digital video planning, CTV strategy, and campaign activation • Strong understanding of platform and publisher relationships, data targeting capabilities, buy types, inventory options, and the evolving CTV ecosystem • Experience working with DSPs, CTV publishers, measurement partners, currency solutions, trafficking workflows, reporting outputs, and performance insights • Ability to analyze performance data, identify meaningful storylines, and communicate recommendations clearly • Experience mentoring, developing, and managing team members • Curiosity and enthusiasm for ad tech, video innovation, new marketplace models, and changing audience consumption • Strong project management skills and attention to detail • Ability to balance strategic leadership with operational excellence • Appreciation of agency Core Values • Fluency in major DSPs and platforms, including The Trade Desk, DV360, Amazon, Yahoo, Viant, and other relevant CTV and digital video partners

🏖️ Benefícios

• Quarterly profit-sharing program • 401(K) plan with employer match and immediate eligibility • 4-6 weeks PTO • 12 paid holidays • 12-18 weeks fully-paid Family and Medical Leave • Monthly Work-From-Home allowance • Medical, Dental, and Vision insurance • Flexible First work environment • Investment in employees, technology, and tools • Entrepreneurial and welcoming culture • Open communication and transparency

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