Paid Media Manager

🕒 Outubro 2

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $80.000 - $90.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📈 Marketing de Performance

👻 Score fantasma 4%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Silverback Strategies

Silverback Strategies

51 - 200 funcionários

Fundada em 2011

📣 Marketing

🤝 B2B

👥 B2C

Marketing • B2B • B2C

A Silverback Strategies é uma agência de marketing que se especializa em marketing de performance. Eles se concentram em entregar resultados mensuráveis através de campanhas de mídia paga, estratégias de mídia orgânica e inteligência de dados. Seus serviços incluem expertise em SEO, marketing de conteúdo, otimização da taxa de conversão, análise de dados, relatórios e visualização de dados. A agência trabalha com empresas tanto B2B quanto B2C, visando alinhar esforços de marketing com impactos reais nos negócios, ao invés de métricas de vaidade. Eles enfatizam insights acionáveis e relatórios precisos para demonstrar a eficácia de suas campanhas.

Descrição

• Serve as a paid media subject matter expert • Lead strategy development, innovation, tactical execution, and performance for a portfolio of 3–5 client accounts • Plan, implement, and audit paid media campaigns aligned with client KPIs and business goals • Execute campaigns across Google, Meta, LinkedIn, and TikTok • Serve as the lead paid media contact for assigned clients • Lead biweekly and ad hoc client calls and maintain client relationships • Support channel innovation, campaign optimization, and testing • Create, analyze, and present actionable paid media performance reports • Communicate project timelines, manage expectations, and proactively update clients • Collaborate with the Creative Director and Design team on ad creation, testing plans, creative strategy, and briefs • Understand client industries, audiences, goals, trends, and best practices • Participate in paid media brainstorming sessions • Collaborate with SEO, Measurement, and Creative teams • Accept feedback and coaching from the Associate Director of Media

🎯 Requisitos

• Minimum of 3+ years of paid media agency experience; ideal candidate has 3–5 years • Previous performance agency experience is required • Experience managing both Paid Search and Social campaigns • Experience with Google and Meta; LinkedIn and TikTok are secondary platforms • Comfortable building rapport, establishing expertise and credibility, and serving as the client-facing lead • Ability to build and execute paid media strategies across multiple industries • Ability to connect media results to measurable client business and revenue impact • Prior experience taking full ownership of clients from strategy development through execution, reporting, and communication • Strong curiosity, initiative, adaptability, and growth orientation • Advanced Excel and/or Google Sheets skills • Ability to analyze complex data using GA4 and other tools and produce clear reports • Strong project and time management skills

🏖️ Benefícios

• Unlimited PTO • Comprehensive health, dental, and vision plans • Virtual Team Events and a fun, casual, inclusive company culture • Company-paid ClassPass membership • 12 weeks of Paid Parental Leave • Summer Fridays • 401(k) with Employer Match • Generous pay • Remote work environment

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